Brand and Content Specialist- On Contract - The Boston Consulting Group
Boston, MA
About the Job
Develop and implement content strategies that align with business objectives and KPIs.
Write engaging and informative blog posts for the website.
Optimize website content and conduct keyword analysis to enhance SEO performance
Develop and execute social media strategies to boost brand awareness and engagement.
Design visually engaging content for social media – static and videos, brochures, and other marketing materials.
Work with program teams to develop compelling selling content.
Monitor and analyze content performance using analytics tools.
Ensure all content aligns with brand identity and standards.
Source : The Boston Consulting Group