Business Development Specialist - Renesas Electronics

We are seeking an entry-level professional to join Renesas' Embedded Processing Business Development division. In this role, you will work closely with a Senior Business Development Manager, contributing to the promotion of Renesas microcontroller (MCU) products. You will provide support to Sales and Field Application Engineers (FAEs) by delivering product-related insights, assisting in shaping go-to-market (GTM) strategies, and collaborating with cross-functional teams to strengthen the product support ecosystem.

Your efforts will focus on understanding and communicating Renesas’ value proposition, identifying the ideal product solutions for customer applications, and enabling the Sales and FAE teams to secure key design wins.

Following a comprehensive training program, you will take ownership of business development activities for a specific MCU product line, guided by a Senior Business Development Manager.

Responsibilities:

• Gain in-depth knowledge of the Renesas Microcontroller (MCU) portfolio to effectively support Sales and FAEs with accurate information, driving microcontroller socket wins across regions and industry segments.
• Engage with Field Applications, Product, Software Development, Applications Engineering, Supply Chain, and other teams to build a strong understanding of the customer support ecosystem.
• Identify MCU use cases in customer end products, develop system block diagrams with FAE input, and share success stories to facilitate design win replications throughout the Americas region.
• Analyze market trends, competitive offerings, and customer product roadmaps, providing actionable feedback to the product team for future roadmap planning.
• Develop familiarity with ecosystem partner solutions and recommend the right partner engagement to the Sales/FAE team.
• Maintain and regularly update MCU marketing collaterals and easy reference lists to ensure Sales/FAE teams have the latest product and budgetary pricing information.
• Track and consolidate MCU engagement status across regional and segment-specific customers, preparing insightful presentations for management review.
• Represent Renesas embedded processing solutions at trade shows, events, webinars, and other channels, promoting the brand through internal and external communications.
• Assist the Sales team with procuring samples and kits to enhance customer engagement and accelerate design opportunities.

• Candidates must possess a bachelor's degree or higher in Electrical Engineering.
• Familiarity with microcontroller and microprocessor products, particularly their application in the IoT industry.
• Strong desire to learn and implement marketing strategies in real-world scenarios.
• Excellent interpersonal skills, as customer interaction will be a significant aspect of the role.
• Ability to work collaboratively and maintain a team-oriented mindset, with readiness to engage with other teams as needed.
• Highly driven and customer-focused, with exceptional problem-solving, negotiation and communication skills.

The expected annual pay range for this position is $85,000 - $100,000 +. This position is also eligible for bonus opportunities. Please note that final offer amount will be dependent on geographic location, applicable experience, and skillset of the candidate.

Renesas offers a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, and pet insurance. In addition to elective benefit options, benefited employees receive company-paid life insurance and AD&D, LTD, short term medical benefits as well as paid sick time, paid holidays, and accrued paid vacation. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.

Renesas is an embedded semiconductor solution provider driven by its purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.  
 
With a diverse team of over 21,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We remain agile and fearless as we accelerate our growth, encouraging everyone to play an active role with an entrepreneurial mindset and accountability.     
 
At Renesas, you can: 

• Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.  

• Make a real impact by developing automotive, industrial, infrastructure, IoT, and sustainable products and solutions to meet our customers’ evolving needs and help people and communities thrive tomorrow.  

• Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups (ERGs), will help you excel from the first day.    
   

Are you ready to own your success and make your mark?  
 

Join Renesas. Let’s Shape the Future together.  

Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law.