CRM Coordinator, Sandro - SMCP NORTH AMERICA (US, CANADA)

Position:  Sandro CRM Coordinator

Compensation Range: $26.00-$29.00 per Hour

Location:  SMCP North America Headquarters, 44 Wall Street / 20th Floor, New York, NY  10005

COMPENSATION RANGE:  $26 - $29 Per Hour

Who We Are

SMCP is a prominent global leader in the luxury fashion market, celebrated for its Parisian Chic ready-to-wear and accessories collections.  Operating across diverse international hubs, from Shanghai to New York City, our commitment to sustainable growth defines our brand values.  With a portfolio comprising four distinguished global brands – Sandro, Maje, Claudie Pierlot, and Fursac – our influence spans 46 countries from free-standing lifestyle boutiques to leased concession shop-in-shops and off-price outlets.  Complementing our physical presence, our eCommerce websites in the U.S. and Canada extend our reach as we continue to shape the future of Contemporary Luxury Fashion across the globe. 

Visit our Global Company website at https://www.smcp.com/en to learn more. 

What Sets Us Apart as an Employer in the Global Luxury Fashion Space

At SMCP, our distinctiveness as an employer in the global luxury fashion sector lies in our unwavering commitment to Corporate Social Responsibility (CSR). Anchored by three pillars – Product, People, and Planet – our CSR strategy is a testament to our dedication to sustainability and Diversity, Equity, Inclusion, and Belonging (DEIB).  Our clearly defined core values, instilled from the top down, form the bedrock of our organizational culture.  Here at SMCP, we prioritize the well-being and satisfaction of our 6500 world-wide passionate entrepreneur team members.  Our strong financial results are bolstering or appeal as an employer, marking 2021 as our "comeback" year.  Add to this mix our uniquely coveted Parisian chic merchandise collections, and you have an employer that not only sets trends in the fashion world but also cultivates a work environment that fosters innovation, diversity, and success.  Here at SMCP, passion meets purpose, and together, we redefine the future of luxury fashion. 

What We Are Looking For

This position will be responsible for coordinating and executing the email marketing strategy as well as maintain brand engagement and customer loyalty.   

Organizational Structure - Reporting Relationships

Internal:

• Direct Supervisor: Sandro Director of Ecommerce
• Executive Head: Vice President, Digital & Customer Experience 

Essential Duties and Job Responsibilities

Job responsibilities include but are not limited to the following: 

• Execute the North America email marketing calendar for promotional & editorial email content as well as support regional retail outreach moments. 
• Work with agency on trigger email strategies (welcome email series, birthday & loyalty triggers, etc.)
• Upload, set up, and test email campaigns to ensure an error-free and optimal user experience.  
• Schedule email campaigns to send to our E-Commerce and Retail database via targeted journeys, adapted to various demographics. 
• Collaborate with E-Commerce team to ensure a seamless user experience; align on website experience.  
• Provide daily, weekly, and monthly email performance updates; make recommendations and adjustments as needed.
• Develop a consistent email AB testing strategy to drive incremental revenue and improve email performance. 
• Support the Director of Ecommerce, Email & CRM with weekly email creative briefs and copy in collaboration with our Marketing team. 
• Support the launch of a new clienteling program in collaboration with the retail team. 
• Assist retail in pulling client lists for major events and promotions.
• Support loyalty and brand communication initiatives as needed. 
• Support management in analyzing weekly and monthly NPS scores & customer satisfaction surveys. 
• Implement loyalty gifting program to drive customer retention & build loyalty.  
• Complete the customer journey with aftercare, working with our external customer service agency on continued excellence.

Principal Skills, Knowledge & Abilities Required  

• Required Skills/Knowledge:
• 1-2 years' experience in a related field
• Bachelor's degree 
• Proficient in Microsoft Office Suite – Outlook, Word, PowerPoint, Excel & Photoshop
• Able to handle multiple tasks in an organized manner; prioritize and meet deadlines, concurrently
• Strong analytical, problem solving, and organizational skills
• Excellent written and verbal communication skills
• Proven experience working independently, in a fast-paced environment
• Experience with CRM software & digital marketing tools
• Strong knowledge of email marketing deliverability best practice
• Fluent in French is helpful but not required
• Fast learner with a desire to work within E-Commerce in the retail industry.

What We Will Offer You in Return!

• Fun/collaborative, team-oriented work environment
• Health, Vision, and Dental Insurance
• Generous shopping discount
• Generous PTO Bank
• 13 corporate holidays with early dismissals the day before the holiday.
• 401K Savings Plan
• Culture of Engagement
• Career Growth Opportunities
• Flexible hybrid work schedule
• 4 completely remote workweeks per year.