Creative Strategist at iHeartMedia, Inc

iHeartMedia

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The audio revolution is here – and iHeart is leading it!  iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service.  In fact, we have:

• More #1 rated markets than the next two largest radio companies combined;

• We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;

• iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;

• We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;

• iHeartRadio is the #1 streaming radio digital service in America;

• Our social media footprint is 7 times larger than the next largest audio service; and

• We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale.  As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option. 

Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity.  Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.

Only one company in America has the #1 position in everything audio: iHeartMedia!

If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway.  At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!

What We Need:

iHeartMedia is seeking a Creative Strategist to join our team!

The Creative Strategy, Markets Group team is the primary client contact and subject matter expert for all pre-and-post sale digital creative and social programs. The work of this small but important team assists our salesforce by educating clients and guiding them toward more effective creative. They help the Design Hub work more efficiently by ensuring they receive correct briefs.

What You'll Do:

• Service 155 local markets and 1,200 sellers by delivering custom creative concepts across video, paid social, display, and audio

• Provide a strategic lens and POV to bring campaigns to life through industry-leading digital creative and social trends

• Lead/contribute to driving incremental revenue and client renewals with internal departments Client Success, Unified Markets, and Design Hub

• Maintains strong client relationships and retention 

• Monitor and provide digital creative analysis, learnings, and strategy recommendations

• Gather necessary info from AEs to submit 10K+ custom creative requests (design and video) to Design Hub across iHDS/Markets Group

• PRE/POST-SALE: Attend internal and external creative [or social strategy] calls to ideate strategy surrounding creative requests and platform-specific products

• Submit concept decks/briefs for client approval to expedite creative requests (including social platform mockups)

• Navigate social questions across all platforms; collaborate with end-to-end DSEs on social campaign plans and deployments (e.g. pre-sales cases)

• Create social calendars for signature accounts with multiple ads running (*approved scenarios only)

• Ideate or trim copy for any digital asset requested through their markets

What You'll Need:

• Must know social best practices and general interface/navigation knowledge for key platforms: Meta, Snapchat, TikTok, YouTube, Pinterest, Reddit, and LinkedIn

• Strong project management skills

• Exceptional verbal and written communication skills

• Comfortable concepting and pitching creative (internally and externally)

• Research, develop, and communicate strategic marketing plans for clients

• Able to think strategically and visualize creatively

• Natural leader; desire to mentor junior creatives

• Knowledge in Microsoft, Google, and Adobe products (Wrike is a bonus!)

• Strong video production and editing background preferred

What You'll Bring:

• Respect for others and a strong belief that others should do this in return

• Ability to work within prescribed guidelines without needing close supervision

• Problem solving skills within established procedures

• Understanding of when to seek guidance for unforeseen problems

• Close attention to detail

• Strong written and verbal communication skills

• Ability to act in a professional manner and collaborate with colleagues of different levels

Compensation:

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$23.08 - $28.85

Location:

VIRTUAL CST, TN

Position Type:                                                                                             

Regular

Time Type:

Full time

Pay Type:

Hourly

Benefits:

iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

• Employer sponsored medical, dental and vision with a variety of coverage options

• Company provided and supplemental life insurance

• Paid vacation and sick time

• Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing

• A Spirit day to encourage and allow our employees to more easily volunteer in their community

• A 401K plan

• Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving

• ​A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

We are accepting applications for this role on an ongoing basis.

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete will be required for certain positions and as allowed by law.

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