Digital Account Executive - MediaNewsGroup

Summary:

San Diego's premier media company, The San Diego Union-Tribune, is looking for an exceptional sales executive/sales hunter to join our dynamic team that has been shaping the region's narrative since 1868. We are committed to delivering world-class content and advertising solutions to our diverse and engaged audience. If you are a results-driven sales professional with a passion for digital media, innovation, and building lasting client relationships, we want you to hear from you!

What you will do:

• Utilize multiple lead sources to research, prioritize, and target potential customers, aligning their audience segments with SDUT/Adtaxi products, including print, internet banner advertising, custom/branded content, influencer marketing, behavioral and contextual targeted networks, video, SEO/SEM, mobile, and social media

• Take charge of the entire sales process, from generating prospects to closing deals, with a focus on expanding new business opportunities and exceeding KPI goals for your clients

• Develop and deliver compelling marketing presentations and solution-based proposals that cater to customer needs and effectively promote our products and services

• Create and update marketing presentations using research and case studies to sell against competitive media

• Strengthen and maintain partnerships with clients to ensure lasting business relationships and continued revenue growth and to define KPI’s and success metrics for campaign performance

• Work closely with clients post-sale to ensure client retention, renewal and overall campaign success

• Stay ahead of the curve by actively monitoring and understanding current trends in the advertising technology industry

• Demonstrate expert knowledge in online media channels, as well as an understanding of their correlation to offline executions, enabling you to effectively position our products and services against competitors

• Assess key sales metrics to develop effective strategies for achieving sales success

• Navigate smoothly across various departments within SDUT to create compelling media solutions for advertisers

What you will bring:

• At least 3 years of advertising/media sales experience, with a track record of driving revenue and closing deals, along with demonstrated success in digital media or online advertising sales

• Familiarity with Salesforce, Excel, PowerPoint, and experience with a sales enablement platform (e.g., Outreach or Pardot) is preferred

• Thoroughly skilled in sales techniques such as cold-calling, networking, and lead generation, with a proven ability to close deals

• Capable of working independently, identifying and prioritizing business opportunities effectively

• Demonstrated ability to negotiate multi-variable contracts and successfully close new business deals

• Bring a positive and entrepreneurial spirit to the team, fostering a collaborative and motivated work environment

• Exhibit excellent presentation, organizational, and time management skills, with the ability to handle multiple tasks and priorities

• Must have a valid driver's license to visit clients on-site

The hourly wage range is $31.25-$38.46. This position is eligible for incentive compensation (commission) and cell phone reimbursement. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. This role is eligible for a bonus based on performance. In addition to your salary, MediaNews Group offers a comprehensive benefits package, and a 401K plan (all benefits are based on eligibility).

Who we are:

The San Diego Union-Tribune, a subsidiary of MediaNews Group, is San Diego’s largest media company and its oldest business, dating back to the founding of the Union in 1868.

Today, Union-Tribune publications reach more than 96 percent of San Diego County households each week. The company portfolio includes its Pulitzer Prize-winning newspaper, The San Diego Union-Tribune; the region’s leading website, SanDiegoUnionTribune.com; weekly entertainment guide Night + Day; lifestyle magazine Pacific San Diego; The San Diego Union-Tribune en Español; and nine community newspapers: the La Jolla Light; Del Mar Times; Encinitas Advocate; Solana Beach Sun; Carmel Valley Times; Poway News Chieftain; Rancho Santa Fe Review; Ramona Sentinel and Rancho Bernardo News Journal.

Part of the mission of The San Diego Union-Tribune is to build a stronger, more inclusive San Diego, through our coverage and our community events. A diverse, inclusive, transparent workplace is instrumental in that effort. To better reflect and serve the community, the Union-Tribune is sharing the demographic data of its staff and management team and will track it over time to measure improvement.

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

“Built In Best Places to Work 2023 & 2024 Winner”

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