Director, Business Development - MKTG Sports + Entertainment

dentsu Sports Analytics 

DSA is a full-service research, insights, and analytics firm within MKTG and we help our clients across three key areas – to better understand consumers and fans, assess value, and measure the impact of sponsorship activities. DSA works with some of the world’s biggest brands and properties overseeing projects at some of the industry’s top events – The Super Bowl, March Madness, SXSW and Coachella Music Festival. We provide and range of tools and solutions powered by proprietary, proven market research, and innovative data solutions.  

Dentsu Sports Analytics is seeking a Director of Business Development. As a leading sports and entertainment research and data firm, we provide innovative solutions and insights to drive strategic decision-making within the industry. The Director of Business Development role will report into senior management and be critical to driving new revenue growth and expanding our client base. 

Responsibilities 

• Lead the end-to-end sales process, including prospecting, pitching, negotiation, and closing deals
• Drive revenue by achieving and exceeding sales targets and KPIs
• Develop and execute detailed business development plans and strategies to identify and pursue new opportunities, and tracking progress
• Implement proactive sales tactics ideation and innovative thinking for selling data- and research-led solutions
• Create relevant marketing and sales content to build brand and products/solutions awareness
• Experience with developing a sales pipeline and opportunity management and tracking
• Build and maintain strong relationships with key stakeholders, including brands/sponsors, sports teams, leagues, agencies, and media partners
• Collaborate with cross-functional teams to develop tailored solutions and proposals for clients
• Provide market insights and feedback to internal teams for product development and improvement. 
• Represent the company at industry events, conferences, and networking opportunities. 
• Stay updated on industry trends, competitor analysis, best practices, and emerging technologies related to sports and entertainment research and data. 

• Minimum 7 years of experience in business development and sales within the sports and entertainment, data and analytics, or SaaS industry
• Bachelor's degree in business administration, marketing, or a related field
• Proven record of consistently achieving or exceeding sales targets
• Knowledge of the sports/entertainment and research/data landscape, including key players, solutions, industry trends, and challenges
• Experience presenting and articulating complex concepts effectively
• Experience developing relationships with senior-level executives and industry professionals
• Ability to interpret data and market research to drive strategic decision-making
• Experience using Salesforce as a CRM
• An experience selling data and analytics-focused solutions

Job Location: New York, NY or Norwalk, CT (Hybrid 2 days per week in one of these offices is required) 

Travel is required for this position, about 20% each year. This includes: attending conferences / industry events, networking, meeting prospects and clients.

The anticipated base salary range for this position is $113,000 - $182,850 / year

Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

The Perks 

Not only will you be joining an agency with great culture, but you will also have the unique opportunity to collaborate with colleagues from our other offices across the globe. There is a whole heap of benefits that come with the role – a flexible holiday package starting at 20 days, corporate discounts, commuter benefits, cell phone reimbursement and much more. Our benefit plans have your total well-being in mind, and we offer an extensive list you can choose from to suit your needs.  

#LI-AS2

#LI-Hybrid