Events and Promotions Coordinator - MOTORSPORTS OF DURHAM LLC

Benefits

Full job description

Summary

The Events and Promotions Coordinator plans and implements events, manages social media, and other basic marketing duties to promote the Harley-Davidson brand in our local store.

Major Duties and Responsibilities:

• Responsible for the creation and implementation of the dealership’s social media plan; also maintains routine updates of the marketing plan.
• Conduct market research activities and analysis and establishes data management to improve the dealership’s marketing efforts.
• Coordinate the development and implementation of the dealership’s marketing, advertising, and public relations activities.
• Organize community events for the dealership, such as open houses, motorcycle rides, and charity events.
• Develop and manage annual marketing budgets, regularly monitors expenditures, and prepares summary assessments and reports.
• Contact customers using mailing lists and personal follow-up methods to encourage additional sales, maintain customer relationships, and ensure customer satisfaction.
• Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”.
• Providing relative and entertaining content to drive interest and traffic to dealership via all social media platforms.
• Promoting employee highlights and thriving workplace content.
• Consistently creating and monitoring social media platforms consisting of Facebook, Instagram, and YouTube.
• Creating and maintaining all content including photo and video editing.

Qualifications & Job Requirements

• Creative and positive approach to work.
• Ability to get along with a broad customer base.
• Excellent communication skills, both written and verbal.
• Prior experience and/or training in promotional activities.
• Prior knowledge and experience with marketing of Harley-Davidson motorcycles, and other products sold by the dealership, or the demonstrated ability to quickly learn them.

Job Type: Part-time

Pay: $16.00-$18.00

Benefits:

• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Day shift
• Weekends as needed

Experience:

• Event Planning: 1 year (Preferred)
• Customer Service: 1 year (Preferred)
• Social Media: 1 year (Preferred)

Work Location: In person