Free People Assistant Copywriter - Free People

The Assistant Copywriter is responsible for creating persuasive, brand-appropriate descriptions for products (including, but not limited to: apparel, accessories, Movement and Beauty + Wellness) on Free People’s digital properties. In addition, this role is tasked with writing compelling and strategic SEO-driven copy and ad hoc creative copy projects. Qualified applicants should have an excellent command of the English language, a deep knowledge of fashion/beauty trends and terminology, and an inherent understanding of the Free People brand.

• Write descriptive, concise, compelling, and error-free copy
• Own various product categories, developing a strong voice for and understanding of each unique class
• Attribute each style based on visual details, trends, fabric, etc.
• Develop at-a-glance product highlights to give customer additional insight into product features
• Provide precise measurements for garment sizing
• Fact-check product specifications to ensure 100% accuracy
• Coordinate efforts of multiple teams (buying, merchandising, photo studio, etc.) to ensure copy is provided in a timely manner and prioritized based on marketing efforts and go-live dates
• Collaborate with copy team to optimize PDPs and streamline product copy process
• Write daily subject lines and push notifications, analyzing for best practices
• Attend and contribute to regular copy team meetings to brainstorm content ideas supporting product initiatives and

• Excellent command of English language, grammar, and spelling
• Ability to write quickly to meet tight deadlines
• Ability to self-schedule and 
• Strong communication skills to work across various teams
• Knowledge of fashion, designer trends and textiles
• Ability to accurately measure and describe merchandise
• Attention to detail
• Excellent organizational skills
• Basic understanding of HTML, including ability to create links and format text 
• Ability to multitask and work independently to meet deadlines
• Location: Philadelphia PA (hybrid) this role is NOT remote 

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URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits

URBN celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.