Marketing Analytics Manager - Top Stack

Top Stack has been retained to discover a skilled Marketing Analyst with expertise in Owned Channels, Lifecycle Marketing, and cross-channel measurement. In this role, you'll drive data-driven insights to optimize marketing strategies, enhance customer acquisition and support company-wide growth initiatives.

Responsibilities:

• Develop lifecycle marketing strategies and personalized propensity models
• Support customer engagement and lifecycle strategy design
• Analyze business and marketing performance to inform company-level decisions
• Create impactful business recommendations and support omni-channel communication experiments
• Passion for staying ahead of industry trends and leveraging new technologies.
• Ability to work independently and collaboratively in a cross-functional team environment

Qualifications:

• Bachelor's degree in marketing, Statistics, Mathematics, Economics, or related field; master's degree preferred
• 3 years of experience in marketing analytics or similar role
• Proficiency in statistical analysis tools (Python, R, SQL) and marketing analytics platforms
• Strong analytical skills with the ability to work with large datasets
• Excellent communication and presentation skills

• Highly organized with an adherence to deadlines