Marketing Coordinator - TRIGO Global Quality Solutions

MARKETING COODINATOR

TITLE: Marketing Coordinator

LOCATION: Combination of Remote and Office

TRIGO, a global quality management company, is seeking a multi-talented and skilled Marketing Coordinator for the Americas marketing department. The Marketing Coordinator is responsible for implementing, monitoring and measuring assigned internal and external marketing programs and campaigns for the Americas. This individual will possess a multi-faceted skill set which would include graphic design, email and digital marketing, social media outreach, brand awareness and messaging.

Duties and Responsibilities

Our candidate will work with a variety of internal and external stakeholders from many countries and cultures on branding, awareness, revenue-driven and value-added marketing projects including:

• PowerPoint Presentation Design: Craft visually stunning and effective PowerPoint presentations, RFQs, proposals, and case studies. Collaborate with the Sales Team to ensure presentations are aligned with strategic objectives and enhance business development efforts.
• Marketing Collateral Creation:Design and refine marketing materials such as brochures, flyers, signage, and tradeshow displays. Ensure all materials reflect TRIGO's brand identity and messaging.
• Email Marketing Campaigns: Design engaging email marketing campaigns using tools like MailChimp. Focus on visual appeal and strategic layout to drive engagement and conversion.
• Social Media Graphics: Create eye-catching graphics and text for social media platforms like Facebook and LinkedIn. Manage visual content to bolster brand presence and engagement.
• Web Content Development: Design and deploy website landing pages. Implement SEO best practices, monitor performance, and generate reports to optimize web content.
• Database Management: Utilize Microsoft Dynamics and Excel for managing email marketing campaigns and lead generation efforts.
• Employee Newsletter: Design, write, and distribute the Americas company newsletter. Oversee content creation including interviews, articles, photos, and graphics.
• Brand Consistency: Maintain adherence to corporate brand guidelines across all marketing materials and platforms.
• Other duties and/or responsibilities as assigned.

Required Job Skills, Competencies & Experience

• Advanced PowerPoint Skills: Proven expertise in creating impactful PowerPoint presentations. Ability to convey complex information through engaging and visually appealing slides.
• Communication Skills: Excellent written and verbal communication skills in English. Ability to collaborate with diverse teams and stakeholders.
• Multitasking Ability: Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
• Graphic Design Proficiency: Strong background in graphic design with experience using Adobe Creative Suite. Ability to create marketing materials that adhere to brand guidelines.
• Marketing Experience: At least 5 years of B2B marketing experience with a solid understanding of marketing strategies and tools.
• Technical Skills: Independent and willing to learn new programs and skills in order to keep up with changing technology. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint), Microsoft Dynamics, and email marketing platforms (MailChimp or similar).
• Creative Design: Ability to design email campaigns, social media content, and web pages utilizing corporate templates with a focus on visual impact and effectiveness.

Required Education

• Bachelor's degree in Marketing, Communications, or a related field, or equivalent professional experience and technical certification.

Software Usage Requirements

• Adobe Creative Suite
• Camtasia, Pitchy or other video editing software
• Video Conferencing tools such as Microsoft Teams, Zoom
• Web Analytics such as Google Analytics, Semrush
• Microsoft Office
• Mailchimp and/or other email software programs
• SharePoint

Additional Skills Considered Beneficial

• Video Production: Experience with video filming, development, and editing.
• Industry Knowledge: Familiarity with automotive manufacturing services or similar industries.
• AI Tools: Experience working with ChatGPT or other AI tools.
• Digital Marketing Campaigns
• Language Skills: Proficiency in Spanish (both written and spoken)

Travel: Minimal travel may be required.

If you are a dynamic marketing professional with a flair for creating standout presentations and a comprehensive skill set in digital marketing, apply to join our team and help drive TRIGO's success in the Americas.

To Apply: Please submit your resume and a portfolio showcasing your PowerPoint presentation skills