Marketing Intern - Town of Little Elm, Texas
Little Elm, TX
About the Job
** PART-TIME INTERN POSITION **
JOB SUMMARY
The Marketing Intern assists The Marketing Department with video content creation, graphic design, blogs, and photography.
This position will assist with creating content for the Town and Community Services Department through a variety of mediums including visual, broadcast, web communications, print, photo, video, layout design and other related activities. The Marketing Intern works closely with Marketing, Events, The Cove, The Rec, and Tourism Departments.
This position is designed for a student working towards their degree in Marketing, Communication, Graphic Design, Parks and Recreation, Tourism, Public Relations or related fields. The Marketing Intern must be highly motivated and strive for success by demonstrating Little Elm’s Core Values of Integrity, Customer Service, Efficiency, and Innovation.
EDUCATION/TRAINING/EXPERIENCE
This position is designed for a student working towards their degree in Marketing, Communications, Graphic Design, Parks and Recreation, Tourism, Public Relations or related fields.
LICENSES OR CERTIFICATES
- Must be bondable.
LANGUAGE SKILLS
- Ability to read, write, and speak English fluently.
- Ability to respond to common inquiries or complaints from customers, regulatory agencies or authorities, or members of the local business community.
ESSENTIAL JOB FUNCTIONS
- Assist in creating content for a variety of social media profiles and pages on platforms such as Facebook, Instagram, Twitter, LinkedIn, and others.
- Assist in designing and editing content for a wide variety of printed and digital marketing, which may include: writing copy for print, web, blogs, flyers, and brochures.
- Attending project meetings and working as part of a team; and/or, performing other related activities.
- Increase photo library, taking pictures at The Cove™, The Rec™, and throughout The Lakefront District™.
- Assist in monitoring content and messaging to ensure it aligns with the brand's voice, guidelines, and overall marketing strategy.
- Participates in the planning, coordination, execution, and evaluation of major special events; as well as other departmental events.
- Plays an active role in the Lakefront Merchants Association.
- Develops and maintains positive working relationships with vendors, area business representatives and other agencies.
- Assist in on-site promotional activations.
- Performs a variety of administrative activities in support of departmental operations and goals.
- Performs other duties as assigned.
- Assists other divisions as needed.
OTHER SKILLS, ABILITIES & REQUIREMENTS
- Knowledge of social media platforms;
- Knowledge of basic graphic design principles;
- Skilled in developing marketing and communication materials;
- Knowledge of marketing and communication principles and practices;
- Knowledge of public relations principles;
- Skilled in prioritizing, organizing, and managing multiple simultaneous projects;
- Skilled in preparing clear and concise reports, including oral, written, and audio/visual presentations;
- Skilled in applying independent judgment, personal discretion, and resourcefulness in interpreting and applying guidelines;
- Skilled in prioritizing work;
- Skilled in adapting to rapidly changing environments;
- Skilled in recognizing problems, identifying alternative solutions, and making appropriate recommendations;
- Skilled in building consensus;
- Skilled in maintaining sensitive and confidential information;
- Skilled in operating a computer and related software applications;
- Skilled in communicating effectively with a variety of individuals.
REASONING ABILITY
- Ability to interpret a variety of instructions furnished by management in written, oral, diagram, or schedule form.
- Ability to comprehend complex policies, procedures, regulations, and organizational structures.
PHYSICAL DEMANDS
The physical demands described herein are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to operate various machines and/or equipment; and reach with hands and arms. The employee frequently is required to talk and hear. The employee is occasionally required to stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to twenty-five (25) pounds and be able to push and pull up to fifty (50) pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
WORK ENVIRONMENT
The work environment characteristics described herein are representative of those an employee encounters while performing the essential functions of this job. Work is typically performed in standard work environment and could include working in an outdoor environment, with potential exposure to adverse weather conditions.
E.O.E. The Town of Little Elm does not discriminate on the basis of race, color, national origin, sex, religion, age, disability or military service in employment or the provision of services.