Marketing Manager - Boomerang Design
Raleigh, NC 27609
About the Job
Boomerang Design is looking for a dedicated and talented Marketing Manger to join our growing architectural practice. The person holding this position shall work directly with the Managing Principal of Business Operations and Business Development to set the firmwide marketing activities. The Marketing Manager shall be a team player with a positive attitude, be self-motivated, deadline driven, and results oriented. The Manager shall be able to balance both written and graphic communications and take pride in their role. They should have a creative outlook and energy in supporting strategic marketing campaigns. They should be able to set forth internal deadlines and manage our Marketing Specialist/Coordinators to ensure the work is timely.
Essential Responsibilities:
- Manage and mentor Marketing Specialist/Coordinator and future marketing staff. Assign workload to ensure marketing responsibilities are managed.
- Represent the firm to clients, peer organizations, and business associates.
- Make commitments on behalf of firm only under previously established guidelines.
- Establish programs to accomplish marketing-related aspects of the firm’s mission.
- Assist with marketing budget development.
- Assist with marketing plan development.
- Manage qualification, proposal, and marketing presentation activities.
- Work with principals, marketing and production staff to develop proposal sections and scopes of work
- Manage branding marketing materials including brochures, interview presentations, and various promotional items.
- Embrace strategic marketing and assist in new business plans to facilitate expansion of firm business.
- Advise and support principals with the positioning, implementation and realignment of strategic plans and initiatives.
- Coordinate firm’s exhibits and electronic presentations at conferences, seminars, and public speaking events.
- From time to time attend firm marketing events and assist in the overall preparation including groundbreaking, ribbon cutting or other events.
- Manage and communicate changes/updates made to the established standard marketing format and share samples firm wide to facilitate consistency of marketing materials.
- Coordinate and track projects which warrant being photographed. Coordinate the photo shoot with the Project Manager and professional photographer.
- Oversee collection and maintenance of project historical data.
- Assist in the management of the firm’s website updates.
- Coordinate the firm’s Social Media Champions for overall content to various platforms.
- Periodically research and recommend marketing software and equipment used to produce marketing materials.
- Assist in helping plan staff and special external events to include holiday parties, team building activities, and other activities as requested.
- Actively involved in professional and community organizations, including SMPS.
Relationship and Accountability:
- Reports to Managing Principal of Business Development and Business Operations.
- Required to have strong relationship with our Business Developer, Principals, and team members.
Qualifications:
- Bachelor’s degree in marketing, public relations, communications, a related field or the equivalent in work experience.
- 4-7 years’ experience designing, developing and producing marketing proposals and other materials in a deadline driven environment.
- Good mentoring/teaching abilities and leadership/managerial skills.
- Highly competent in marketing theory and practice.
- Experience in the architectural / engineering / construction industry preferred.
- Demonstrated experience with successful outcomes in implementing strategic marketing and plans.
- Proven organizational skills.
- Proficiency in Adobe Creative Cloud products including In-Design and Photoshop, Unanet CRM and MS Office Suite of products.
We offer a highly supportive environment to be your best with outstanding benefits, compensation, and growth opportunities.
About Boomerang Design:
Celebrating our forty-third year, Boomerang Design is an employee-owned firm providing facility planning, architectural, and interior design services to clients who desire exceptional results. Our culture is collaborative, team-based and supportive of a balanced professional and personal life serving our clients from four offices in North and South Carolina.
To learn more and see a sampling of our work, please visit www.thinkboomerang.com or check us out on Facebook.
About Boomerang Design:
When you fling a boomerang into the air.…the first thing you notice is that it does not follow a linear path. Instead, it travels around you. You are at the center of its arc. You may also notice that a boomerang seems to defy the normal laws of physics, creating energy even as it uses energy. It travels farther than you expect it to. The biggest surprise of all…a boomerang returns to its source. These principles are the guiding force behind Boomerang Design. We follow a non-linear path. We are energetic in everything we do. And, perhaps most of all, we are people-centered.
Source : Boomerang Design
