Ovative Group - Analyst, Digital Marketing & Measurement - January 2025 Start, application via RippleMatch - RippleMatch Opportunities

December Graduates encouraged to apply. 

About Ovative Group:

Ovative Group is the premier independent media and measurement firm in the United States. We help trailblazers in fast-growing, customer-centric organizations across industries reinvent their marketing and measurement programs. We leverage our media, measurement, and consulting capabilities to help brands like Domino's, Polaris, The Home Depot, CVS, Disney, and UnitedHealth Group transform their media and marketing programs. Our proprietary approach to measuring and optimizing marketing investment decisions, Enterprise Marketing Return (EMR), is disrupting the industry and setting the gold standard for customer and marketing strategy, activation, and measurement.  

Recognized eight consecutive years on Star Tribune's list of Top 150 Workplaces and five years on Inc. 5000's list of the fastest-growing private companies in America, we pride ourselves in always overdelivering for our clients, our teams, and our communities.  

About the Role:

The Ovative Group Analyst, Digital Marketing & Measurement is a position that offers the right candidate the opportunity to take on an early stage, leadership role at a fast-growing company that has the highest standards for talent, fun, and client success. The right candidate will be highly analytical, with great critical thinking skills and motivated by driving results for our clients.

At the Analyst level, each candidate will be paired with a Digital Marketing & Measurement business area that is aligned with their skillset and interests, where they will perform heavy data analysis and help execute and manage media programs for our clients.

The Analyst Experience:

Analysts will be assigned to one primary focus area but will be given the opportunity to gain experience across Ovative Group's practice areas, including Marketing Strategy, Analytics & Activation.

• Primary focus areas will be determined collectively, 1-2 months before start date, listed above.

• We will provide more information on the available teams / focus areas at this time and allow time for preferences to be recorded.

• Analysts will go-through a robust onboarding bootcamp during their first couple weeks at Ovative to gain a big picture view of our business, history and vision

• Analysts will meet with senior leaders for both project work and informational interviews

Responsibilities:

Responsibilities may vary based on available projects and practice areas.

Subject Matter Expertise: Actively work towards creating competence in a specific Ovative subject matter (e.g. media, measurement, strategy).

• Hands-on digital media planning, execution, and optimization. Examples may include:

• A/b testing

• Landing page testing recommendations

• On-page & Off-page optimization

• Weekly and monthly reporting

• Budget and goal pacing

• Creative builds, testing & optimization

• Audience creation & optimization

• Promotion support

• Heavy data analysis, reporting & insights of digital media performance

• Cross-channel campaign planning, strategy, plan documentation, execution and optimization

Structured problem-solving, analysis & communication:

• Execute discrete pieces of analyses using analytical tools (e.g. Excel, Tableau)

• Translate analyses into clearly communicated insights via slides/documents/emails to the client

Leadership development:

• Manage work independently with initial direction from manager

• Regularly speak up, ask questions and express your POV

Client management: Seek to understand the client's business/industry and understand how their work connects to the broader project and client goals

• Strive to be the best interaction of the client's day

• Support in the development of client facing solutions and deliverables, including PowerPoint pitches and competitive/landscape audits  

Skills and Qualifications:

• Sound conceptual and analytical problem-solving skills

• Great communication and client management skills

• Exceptional attention to detail

• Strong verbal and written communication skills

• Ability to work independently and drive efforts from start to finish

Pay Transparency

At Ovative, we offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact. Additional benefits information is provided below.

For our Entry Level Analyst positions, our compensation is $66,000, which is inclusive of a 10% bonus, paid out at full eligibility.

Benefits of Working at Ovative Group

We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work

Culture:

Culture matters and we've been recognized as a Top Workplace for six years running because of it. We demand trust and transparency from each other. We believe in doing the hard and complicated work others put off. We're open in communication and floor plan. We're flat – our interns sit next to VPs, our analysts work closely with senior leaders, and our CEO interacts with every single person daily. Put together, these elements help foster an environment where smart people can support each other in performing to their highest potential.

Compensation and Insurance:

We strive to hire and retain the best talent in the Twin Cities. Paying fair, competitive compensation, with a large bonus incentive, and phenomenal health insurance is an important part of this mix. We're rewarded fairly and when the company performs well, we all benefit.

Tangible amenities we enjoy:

• Access to all office spaces in MSP, NYC, and CHI 

• Frequent, paid travel to our Minneapolis headquarters for company events, team events, and in-person collaboration with teams. 

• Flexible paid vacation policy 

• 401k match program 

• Top-notch health insurance options 

• Monthly stipend for your mobile phone and data plan 

• Sabbatical program 

• Charitable giving via our time and a financial match program 

• Shenanigan's Day 

Working at Ovative won't be easy, but if you like getting your hands dirty, driving results, and being surrounded by the best talent, it'll be the most rewarding job you'll ever have. If you think you can make us better, we want to hear from you!