Sales Director- USA - Crimtan

Crimtan is a programmatic digital marketing company with proprietary technology that enables us to run intelligent, targeted and high performing omni-channel campaigns for well-known brands globally.   

Due to our proprietary technology stack, we’re well positioned for the impending changes in the programmatic ecosystem.   

• Active ID is our persistent identifier (cookieless technology) that we’ve been working with since 2018 
• Dynamic creative (prospecting and retargeting) is core to everything we do 

• We’re well-versed in running sequential campaigns across multiple formats 

The company was founded in the UK in 2009.  Our business is in a high growth phase, and with offices in New York, London, Dubai, Singapore, Tokyo and Sydney you will be working across a number of campaigns across different formats and mediums.  

Our vision is simple: To transform programmatic digital advertising into meaningful individual experiences. 

The role 

The Sales Director role drives business to business sales and is responsible for developing, growing, and managing a digital advertising business within their region or vertical. Depending on Crimtan’s presence within the assigned region or vertical, the Sales Director will define and lead the go-to-market strategy while also developing and acquiring new clients across the region/vertical. Crimtan’s key verticals include: travel and tourism, retail/e-commerce, financial services, charitable organizations, real estate, b2b, lottery/gaming and education.

Key responsibilities 

• Define and lead Go-To-Market strategy to acquire and develop new strategic clients across the relevant vertical/region
• Develop, manage and grow an advertising book of business
• Independently create and deliver persuasive presentations that educate the market and demonstrate Crimtan’s value proposition
• Effectively collaborate cross-functionally with account management and product teams to develop relevant advertising programs for key clients, targets and their agencies
• Be the Subject Matter Expert on their region/vertical and able to internally present on metrics and sales strategy for their region/vertical when requested
• Meet and exceed aggressive and growing sales targets on a quarterly basis
• Maintain SalesForce and keep client activity organized

Key skills and experience 

• 5+ years overall sales experience in digital and programmatic advertising
• Proficiency in standard business and sales software, including Salesforce and Office products
• Ability to build sales plans and RFP responses
• A fundamental understanding of the programmatic ecosystem
• Bachelor’s degree from an accredited college or university

What Crimtan Offers

1. Competitive salary plus uncapped commission structure
2. All the latest tech & software you need
3. We operate a hybrid-working policy offering a mix of office/remote working
4. Pension & Healthcare plan (inc. mental health cover)
5. 25 days holiday
6. Be part of a passionate, friendly and transparent culture