Senior Communication Specialist - Proactive MD
Simpsonville, SC 29681
About the Job
REPORTS TO: Senior Creative Director
People are a company's greatest resource, which is why caring for employees and keeping them healthy is so important. Proactive MD offers a comprehensive health management solution that extends well beyond the clinic walls. Access to on-site physicians, full direct primary care services, and excellent client support are the hallmarks of our program. By engaging a workforce and offering them a personal relationship with a primary care physician, we can deliver measurably better outcomes, making people happier, healthier, and more productive while significantly lowering overall medical costs for employers. We put employees' health first because amazing care yields amazing results. We are the next generation of workplace health centers.
JOB SUMMARY
Proactive MD is seeking a Senior Communication Specialist to join our Marketing Team. The ideal candidate will be 1) a skilled and versatile writer able to develop and edit content for a variety of audiences, 2) a seasoned collaborator capable of working effectively across departments to meet deadlines, and 3) well-versed in social media, public relations, and industry-specific communication strategies. This role focuses on raising awareness of Proactive MD through various internal and external communication mediums. Success in this position requires strong collaboration with Subject Matter Experts, regular client and stakeholder interaction, and a mind for communication strategy. Candidates should have formal writing training and at least 3 years of experience overseeing communication initiatives.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Develop and manage communication strategies that align with company goals, creating and maintaining an annual editorial calendar for all internal and external marketing and communication efforts.
Collaborate across multiple departments to gather insights and content from Subject Matter Experts, ensuring communication materials are accurate, timely, and meet the needs of various stakeholders.
Create and edit content for diverse audiences, including external marketing campaigns, client relations, and internal communications, with a focus on delivering clear, effective messages that promote Proactive MD's brand.
Maintain consistency in messaging by routinely updating the Proactive MD Brand/Voice Guide and ensuring brand voice is reflected across all communication channels.
Leverage social media and PR best practices to elevate Proactive MD’s position as a thought leader in the Advanced Primary Care space, implementing strategies on platforms such as Facebook, LinkedIn, and other industry-relevant channels.
Track and report on communication efforts by monitoring KPIs and creating quarterly performance reports for leadership, offering insights on the effectiveness of strategies and identifying opportunities for improvement.
- Alignment with Proactive MD’s Mission, Vision, Values, and Patient Promise
- Bachelor’s degree in English, Communication, Journalism, or related field.
- Demonstrated skill and experience in writing, content creation, project management, social media management, copyediting, email campaigns, and creative writing.
- Exceptional writing and interpersonal communication skills.
- Demonstrated ability to consistently meet deadlines, prioritize workload, manage time, and perform duties autonomously as well as in collaboration with a team.
- Experience with Microsoft Office, CRM software, project management tools (i.e., Monday.com), Meta Business Suite, LinkedIn Campaign Manager, and WordPress.
- 3 years’ experience in communications or marketing role with similar responsibilities.
This job is a hybrid opportunity that operates in a professional office and remote setting as business needs dictate. The physical demands to perform the essential functions of this job are:
- Effective communication, mobility, ability to operate office equipment and travel.
- Must be able to remain in a stationary position at their work area for prolonged periods of time.
- Must be able to lift up to 15 pounds at times.
This role will be expected to work a minimum of 40 hours/week as directed. Typical workdays are Monday through Friday, 8:00am to 5:00pm at Proactive MD’s Corporate Service Center in Simpsonville, SC. This role is considered an exempt position. Evening and weekend work are infrequent but may occasionally be required as business needs dictate.
TRAVEL
Infrequent, domestic travel may be required and should be expected to be less than 5% of the position’s overall responsibilities.
OTHER DUTIES
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
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