Senior Digital Analyst - Frontier Communications

Senior Digital Analyst 

As the largest pure-play fiber provider in the U.S., we deliver blazing-fast broadband connectivity that unlocks the potential of millions of consumers and businesses. As a Frontier employee, you will be part of our purpose of Building Gigabit America—creating the digital infrastructure that the country needs to thrive today and into the next century. Join us!

What we’re seeking: 

The Senior Analyst, Digital, will be fully accountable for the execution and implementation of behavioral and performance analytics on the cart and to manage its performance. This role will report directly to the Senior Manager, Digital Analytics. 

What we need in you: 

The ideal candidate will be proficient in web analytics and voice-of-customer solutions to analyze ecom user behavior, mine, and surface insights, and provide actionable recommendations aimed at conversion rate optimization (CRO) and driving the overall ecom user experience.

The ideal candidate will have experience partnering with internal groups/stakeholders/vendors (including Marketing, Sales, IT, Care, Product, Content, and Digital) to understand, define, and implement analytic requirements that surface Frontier Cart performance, understanding, and insights.

Strong project management skills and laser-sharp attention to detail are a must for this role. The ability to switch quickly and efficiently between tasks and projects is essential.

What you’ll do: 

This role will be accountable for executing, implementing, and managing the measurement and analytics strategy for e-commerce performance. Initiatives/responsibilities include the following:

• Collaborating with IT, business leads, product, marketing, and other business intelligence teams to enable detailed measurement of Frontier Cart performance
• Leverage web analytics tools (Quantum, Adobe), Voice-of-Customer, and site behavior tools -
• Provide technical requirements for analytics tracking and measurement around critical and secondary KPIs
• Creation of dashboards that provide engagement and conversion funnel metrics
• Leverage “offline” data sources that help analyze opportunities in the cart experience
• Reporting and interpretation of data to help business leaders understand key behavioral and sales performance insights
• Reporting out on status of capability/feature launches and collaborating with stakeholders to mitigate challenges that might arise
• Manage session replay, heatmap, and click/engagement reporting. Share findings, insights, and recommendations with the UX/Testing teams and other stakeholders to drive conversion.
• Manage alerting and anomaly reporting to quickly surface problems/opportunities in the cart flow and initiate needed actions. Partner with IT/devs to address possible technical issues.
• Writing JIRA feature stories to lead requirements and functional needs of the business to measure the experience
• Provide cart performance dashboards and ad-hoc reports/analysis with a focus on a combination of leadership-level reporting and tactical-level performance management
• Manage critical relationships with internal teams and external partners/vendors
• Identify sales/ecom optimizations that could drive higher conversion and revenue growth
• Drive cart feature roadmaps with a focus on conversion rate optimization (CRO) and sales growth
• Employee/stakeholder analytics training and support

What we offer:  

Nothing is more important to our success than the team that built it. That’s why we provide benefits to keep you and your family well. Some of which we’re most proud to offer include:

• Salary Range:  $59,000 - $167,000 
• 20 PTO (Paid Time Off) days + 10 paid holidays per year 
• Day one medical, dental, vision and prescription drug plan 
• 401k match of 50% on 6% of eligible compensation 
• Tuition Assistance Program 
• Personal & Work Life Balance Resources & Wellness Support Assistance 
• Employee Resource Groups 
• Same-sex spouse and domestic partner benefits coverage 
• 10 weeks of paid parental leave, & a phased return to work program for new parents 
• Up to $10k in adoption program assistance 
• 3 weeks of paid caregiver leave

What background you should have: 

• A passion for making data-driven decisions, with strong communication, creativity, problem-solving, and critical thinking skills
• Strong experience working with e-commerce analytics data, drawing granular and high-level insights, and crafting recommendations based on the data
• Strong project management, organizational, and presentation skills. Well-versed in presenting data with the ability to contextualize data and “tell the story”. 
• Bachelor's degree required
• Minimum 2-3 years’ experience with Adobe Analytics. Demonstrated expertise in creating reports, dashboards, segments, and calculated metrics
• Minimum 2-3 years’ experience working with data visualization tools (such as Power BI, Tableau, and others)
• Preferred: Minimum 1-year experience working with a voice-of-customer survey platform (such as Medallia, ForeSee, and others)
• Preferred: Minimum 1-year experience working with a session replay tool (such as Decibel, Full Story, or others).
• Preferred: Minimum 1-year experience working with a heat mapping tool (such as Crazy Egg, Hotjar, and others)
• Understanding of HTML, CSS, JavaScript, site tagging and tracking code. Familiar working with developer tools (including Omnibug) for auditing tags and code
• Expertise in using Microsoft Excel and PowerPoint

Frontier salaries are estimated by third parties and may or may not reflect actual or total compensation. Please confirm with your recruiter. 

In our line of work, where making connections is paramount, fostering a culture of inclusion is fundamental to our values. We firmly believe in leveraging the strength of diversity to drive digital connectivity forward. If your background brings a unique perspective and value different from what we've outlined, we encourage you to apply and join us in our mission to #BuildGigabitAmerica.

Frontier Communications is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.