Senior Manager, Membership & Sales at Optica

Optica is a global organization, that supports the community of scientists and engineers worldwide in discovering the frontier knowledge that impacts a wide range of industries such as telecommunications, healthcare, and quantum computing. At Optica, you will work with some of the brightest minds in the industry and make a real impact. We empower visionaries! Join a team dedicated to extending the boundaries of possibility in optics and photonics. With an inclusive culture built on collaboration and creativity, you will thrive in a supportive environment. Our commitment to innovation and excellence means that you will be challenged and supported in your professional growth and development.

The Senior Membership Manager is responsible for planning and implementing marketing strategies to increase member sales, and membership products and benefits. In addition, responsible for developing strategic partnerships to increase membership growth and engagement.  

This position overall responsibilities are in the following key areas; acquisition and renewal/retention program, member newsletter, Optica on-line store, maintenance of department files and records (both electronic and paper); assistance with development/distribution of promotional gifts and mailings; maintaining up-to-date content on the Web site, and customer service activities.  

These are some, but not all, of the main duties:

1. Develop and implement a comprehensive membership acquisition and retention strategy plan to recruit new members to Optica and retain existing members; incorporating corporate sponsorships.
2. Identify high-value sales territory, channels, and prospects to meet membership and revenue targets, in collaboration with stakeholders.
3. Present, promote and sell products/services/memberships using solid sales techniques to existing and prospective customers.
4. Responsible for communicating to current and potential members via telephone calls (outbound and inbound calls), direct mail, social media interactions, and email communication.
5. Develops strategy plan to create a member experience from individual through emeritus member category.  Partner with Outreach Programs to incorporate student and early career member experience.
6. Oversees Member Onboarding and member survey, analysis data and comes up with recommendations.
7. Set overall visual and design tone for Optica Member Newsletter, and Optica online store products.
8. Design member newsletter and selected feature articles and columns, researching/acquiring appropriate photography/illustrations and reformatting/updating figures as needed.

A Bachelor’s degree in business or marketing is required. Coursework in graphic design is helpful. The successful candidate will have experience in managing lists for email and direct mail marketing campaigns for membership sales, Experience in prospect development & management, member acquisition & retention, and engagement with members. They must perform consistently well under pressure and be able to juggle multiple tasks and deadlines at once. They will be a driven self-starter who works effectively and efficiently with all colleagues, strategic partners to include senior-level executives and CEOs.

Join us in making a difference:

Optica offers competitive salaries and great benefits, including performance bonuses, health, vision, dental, life insurance, flexible spending, short- and long-term disability, wellness benefits, 403(b) retirement plans with 10% employer contribution, pet benefits, PTO, paid holidays, and paid year-end break between 25 December through 1 January.

Our office is conveniently located across from Dupont Circle metro station. We offer a hybrid work schedule for certain positions. To learn more about Optica and the full position description visit us at: https://www.optica.org/about/work_at_optica/

optics (äp-tiks) noun. The branch of physics concerned with the behavior and property of light, including interactions of light with matter and the construction of instruments that use or detect light.

photonics (f-tä-niks) noun. The engineering and technology of generating and controlling light. Photonics underpins the technologies of daily life, from smartphones to laptops, medical instruments, light technology, and even the Internet. The 21st century will depend as much on photonics as the 20th century depended on electronics.

Apply now and help transform the future through optics and photonics.

Send resume, cover letter, and salary requirements to resumes@optica.org