Social Media Manager - tarte cosmetics
New York, NY
About the Job
tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Nearly 25 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & proud to be the #1 concealer brand in the US.* tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 50 countries worldwide!
But tarte™ doesn't stop there. Giving back has always been a part of the brand's DNA. tarte is committed to lifting up others, having cleared thousands of teacher wishlists & mentoring future leaders & entrepreneurs through the tartelette U & internship programs & the shape your future™ small business awards. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like female empowerment, underserved communities, environmental conservancy, animal rescue, disaster relief & health & wellness initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.
Are you a force of nature who thrives in a fast-paced environment? Do you want to contribute to tarte's mission of offering cruelty-free, eco-chic cosmetics chock high-performance natural™ ingredients? If so, we'd love to hear from you!
Social Media Manager
Tarte cosmetics is seeking a talented & strategic Social Media Manager to join our Social team! The Social Media Manager will be responsible for planning content & copy across all organic social media channels, building out the weekly content calendar, 360 social support plans for launches/activations, identifying social trends & owning social reporting and analytics. This role is highly collaborative & will report directly to the Director of Social Media, with support from Social Media Coordinators. Our ideal candidate is beauty-obsessed with a team player attitude, excellent communication & writing skills & is a multi-tasker that will reach deadlines in a fast-paced environment.
Responsibilities:
- Develop, plan & execute weekly social calendar across all organic social channels – including support for new launches & tarte.com promotions
- Craft & edit copy for all social channels (IG, TW & TikTok) working closely with the Social Media Coordinators
- Manage & review the Social Media Coordinator’s posting schedules
- Partner closely with the creative team for best-in-class assets to support social holidays & new launches
- Collaborate closely with cross-functioning teams (Digital Marketing, Digital Merchandising & Retail Marketing & Manager of Creative Content) for ongoing social support for retailers & tarte.com
- Communicate the social team’s content needs and partner with internal Content Creators and the Content/Video team to bring content to life
- Product content for tarte’s social media accounts inclusive of filming, modeling and editing
- Monitor social SEO and platform traffic metrics
- Compile weekly, monthly and quarterly social media reports
- Suggest and implement new features to develop brand awareness and elevate our social strategy
- Stay on top of the latest social media trends
Requirements:
- Bachelor’s degree
- 5+ years’ relevant experience in social media marketing
- Self-starter with the ability to prioritize in a fast-paced environment & meet changing deadlines on multiple projects
- Strong problem-solving & troubleshooting skills
- Excellent communication & interpersonal skills
- Works well under pressure & has a flexible & positive attitude
- In-depth understanding of relevant & upcoming social media
- Excellent verbal, communication & writing skills
- Attention to detail & ability to multitask
- Strong project management skills
- Up to date on relevant cultural events
- Passionate about beauty
Our Perks:
- Salary range: $80-100K (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
- Medical, dental, vision, 401K plan & access to health & wellness programs
- Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
- Makeup gratis, employee discount on tarte.com, team give back initiatives
- Friendly, fun, creative & collaborative work environment