Sr Marketing Manager - Vicor Corporation
Andover, MA 01810
About the Job
Job SummaryVicor is seeking an experienced marketer who will take charge and drive the marketing campaigns for our industry-leading high performance power modules
The ideal candidate will collaborate with Vicor’s four business units utilizing account-based marketing to target industry leading companies in automotive, aerospace, high performance computing and industrial markets
Working with a team of smart, energetic, experienced technology B2B marketing professionals who ensure each other’s success, they will thrive in setting strategy of and executing on global marketing campaigns – and optimizing those campaigns using the diverse acumen of teammates in product marketing, analytics, design, and user journeys
This position is a great opportunity to make your mark, excel, and significantly grow your career.Job Description• Plan and execute account-based marketing campaigns to elevate the Vicor brand in target markets
• Synthesize business unit input and the market landscape into compelling messaging and engaging content
• Support Vicor strategic business units to meet their business objectives through account-based marketing and lead generation
• Collaborate with regional marketing managers to execute global and local marketing programs
• Work with channel team and Vicor channel partners to plan and execute channel marketing programs
• Analyze and report progress against campaign goals and report on ROIEducation / Qualifications• Strategic thinker with the tactical skills to execute on ideas
• Bachelor’s and/or graduate degree in marketing
• 10 years of experience in B2B marketing, with at least 3 years’ experience managing omnichannel campaigns
• Experience in or exposure to B2C marketing techniques a plus
• Strong track record of success in digital marketing, including ABM, SEM, social media, and marketing automation
• Proven expertise analyzing and employing analytics to make strategic decisionsCompensation DataAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status.Vicor is an EO employer – M/F/Veteran/DisabilitySalary is determined based upon education and experienceSalary Range 134,080 - 167,600 - 217,700
The ideal candidate will collaborate with Vicor’s four business units utilizing account-based marketing to target industry leading companies in automotive, aerospace, high performance computing and industrial markets
Working with a team of smart, energetic, experienced technology B2B marketing professionals who ensure each other’s success, they will thrive in setting strategy of and executing on global marketing campaigns – and optimizing those campaigns using the diverse acumen of teammates in product marketing, analytics, design, and user journeys
This position is a great opportunity to make your mark, excel, and significantly grow your career.Job Description• Plan and execute account-based marketing campaigns to elevate the Vicor brand in target markets
• Synthesize business unit input and the market landscape into compelling messaging and engaging content
• Support Vicor strategic business units to meet their business objectives through account-based marketing and lead generation
• Collaborate with regional marketing managers to execute global and local marketing programs
• Work with channel team and Vicor channel partners to plan and execute channel marketing programs
• Analyze and report progress against campaign goals and report on ROIEducation / Qualifications• Strategic thinker with the tactical skills to execute on ideas
• Bachelor’s and/or graduate degree in marketing
• 10 years of experience in B2B marketing, with at least 3 years’ experience managing omnichannel campaigns
• Experience in or exposure to B2C marketing techniques a plus
• Strong track record of success in digital marketing, including ABM, SEM, social media, and marketing automation
• Proven expertise analyzing and employing analytics to make strategic decisionsCompensation DataAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status.Vicor is an EO employer – M/F/Veteran/DisabilitySalary is determined based upon education and experienceSalary Range 134,080 - 167,600 - 217,700
Source : Vicor Corporation