Assistant Dean for Enrollment Management - Oregon Health & Science University

Department Overview:

The OHSU-PSU School of Public Health (SPH) is aligned with the American Public Health Association in declaring racism a public health crisis, and our School is committed to becoming an antiracist SPH. We are working to center social justice in our internal and external work as a school and are committed to addressing structural and institutional racism, and to holding ourselves accountable to this work.

 

The Assistant Dean of Enrollment Management (ADEM) provides visionary leadership and strategic and operational direction for the OHSU-PSU School of Public Health (SPH) in student recruitment, admissions, and is the primary interface for communication and marketing. This role is crucial in developing and executing a comprehensive enrollment management strategy that aligns with the school’s mission, vision, and goals. The ADEM is responsible for recruiting a diverse, talented, and engaged student body that meets or exceeds enrollment targets and enhances the school’s ability to prepare students with undergraduate, graduate and continuing education degrees and certifications. This position is specifically charged with achieving Oregon’s 30-30-30 workforce development goals for public health graduates.

 

Success in this position requires a deep understanding of public health, the needs of the public health workforce in Oregon, and the unique training opportunities offered by SPH. The ADEM will represent SPH to specific constituencies and communities, building and maintaining relationships with key partners at OHSU, PSU, and other relevant institutions and public health entities. A critical responsibility for this position is recruiting and enrolling students from communities most impacted by health inequity, which involves establishing and sustaining trusting relationships with community partners, tribes, internal partners, and prospective students and their families.

 

This position emphasizes a culture of continuous improvement, strong personal relationships, transparency, and collaboration.

Function/Duties of Position:

• Leadership and Strategic Planning:
  • Develop and implement a comprehensive, multi-year enrollment management plan that supports SPH’s strategic goals.
  • Lead efforts to grow student enrollment with a focus on enrolling students from communities most impacted by health inequity.
  • Reporting to the Associate Dean for Academic Operations (or Executive Vice Dean) establish and communicate an ambitious vision for enrollment management that aligns with the school’s overall mission and objectives.
• Recruitment and Admissions:
  • Support the development and implementation recruitment strategies and processes that attract a diverse student body and that are responsive to prospective student need.
  • Utilize data-driven approaches to identify target markets, optimize recruitment efforts, and forecast enrollment trends.
  • Collaborate with academic affairs to ensure that recruitment strategies align with program strengths and market demands.
  • Innovate and implement admissions practices that are efficient, equitable, and transparent, ensuring a seamless and welcoming experience for prospective students.
  • Work with academic affairs leaders and appropriate faculty to develop and implement an accelerated MPH program with emphasis on early commitment and continuation planning.
• Institutional Communication and Marketing:
  • Coordinate the development and implementation of a marketing and communication strategy that effectively promotes SPH’s unique value proposition to prospective students, partners, and the broader community.
  • Oversee the creation of marketing materials, digital content, and outreach campaigns that enhance the school’s visibility and reputation.
  • Ensure that all communication efforts align with the school’s brand and strategic priorities and resonate with diverse audiences.
  • Leverage data and analytics to measure the effectiveness of communication and marketing initiatives and adjust strategies as needed.
• Data-Driven Decision Making:
  • Utilize quantitative analysis to inform strategic decisions related to enrollment and marketing.
  • Develop and maintain robust systems for tracking and analyzing enrollment data.
  • Provide regular reports and insights to the school’s leadership team, highlighting opportunities for growth and areas for improvement.
• Collaboration and Relationship Building:
  • Foster strong relationships with internal and external stakeholders, including faculty, staff, alumni, community partners, and prospective students.
  • Work collaboratively with academic affairs, student success, and external partners to ensure a coordinated and cohesive approach to enrollment management.
  • Promote a culture of teamwork, innovation, and continuous improvement within the enrollment management team.
• Entrepreneurism and Flexibility:
  • Encourage a culture of entrepreneurship where innovative ideas and flexible approaches to problem-solving are valued and supported.
  • Stay informed about trends in higher education and public health, adapting strategies to meet the evolving needs of students and the profession.
  • Experiment with and adopt new technologies and methods to enhance recruitment, admissions, and student engagement efforts.

Required Qualifications:

• Bachelors degree in higher education administration
• Minimum of 5-7 years of progressive experience in higher education administration, enrollment management, admissions, or student services in higher education, preferably in a health sciences or public health setting.
• Demonstrated success in developing and executing enrollment strategies that result in increased student recruitment, retention, and program completion rates.
• Experience with data analysis and using data to inform decision-making related to recruitment, admissions, and retention strategies.
• Experience working with diverse student populations
• Demonstrated commitment to promoting diversity, equity, and inclusion in enrollment practices.
• Strong leadership and team management skills, with the ability to motivate and guide a team of enrollment professionals.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with faculty, staff, and external stakeholders.
• Proficiency in enrollment management software and CRM systems, as well as familiarity with student information systems (e.g., Slate, Banner).
• Strategic thinking and problem-solving skills, with the ability to develop long-term enrollment plans aligned with the school’s mission and goals.
• Knowledge of trends and best practices in enrollment management, student recruitment, and retention, particularly within graduate and professional programs.
• Strong organizational and project management skills, with the ability to handle multiple priorities and meet deadlines.
• Ability to set priorities, meet deadlines, and follow through on multiple tasks and projects with attention to detail.

• A commitment to student success and fostering an inclusive learning environment.

• Flexibility and adaptability to changing environments and evolving institutional needs.

Preferred Qualifications:

• Masters degree in higher education administration, public health, business administration, marketing or a related field (Doctoral degree preferred).

• Experience with financial aid policies, scholarship programs, and optimizing the use of these resources to support enrollment goals.

• Extensive knowledge of public health education, and/or public health practice.

All are welcome:Oregon Health & Science University values a diverse and culturally competent workforce. We are proud of our commitment to being an equal opportunity, affirmative action organization that does not discriminate against applicants on the basis of any protected class status, including disability status and protected veteran status. Individuals with diverse backgrounds and those who promote diversity and a culture of inclusion are encouraged to apply. To request reasonable accommodation contact the Affirmative Action and Equal Opportunity Department at 503-494-5148 or aaeo@ohsu.edu.