Associate Director - Regional Marketing Dermatology - Southern California - Bristol Myers Squibb
Los Angeles, CA
About the Job
Working with Us
Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .
Position: Associate Director, Dermatology Regional Marketing
Location : Field Based US - Southern California
At Bristol Myers Squibb, we are inspired by a single vision - transforming patients' lives through science. In oncology, hematology, immunology, and cardiovascular disease - and one of the most diverse and promising pipelines in the industry - each of our passionate colleagues contribute to innovations that drive meaningful change. We bring a human touch to every treatment we pioneer. Join us and make a difference.
Position Summary
The Associate Director, Regional Marketing, is a senior in-market position within the US commercial organization that will focus on commercial KOL engagement to gain insights into regional opportunities and provide a bridge between regional markets and headquarters, speaker development and refresher training for disease state (and product, when appropriate), and will support the execution of approved disease state education, promotional and patient programs. Regional Marketing will collaborate with other field-based professionals, within approved SOPs, including but not limited to RBDs, DBMs, Market Access Account Executives and MSLs, as appropriate, in addition to home office-based colleagues in Marketing, Sales, Market Access and Medical Affairs, as appropriate. The position will report to the Director, Regional Marketing and be part of the US Immunology Dermatology Marketing Team.
Key Responsibilities
- Brand Strategy
+ Working with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
+ Supporting the execution of approved Advisory Boards
+ Assist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project Brief
+ Facilitate, participate in, and attend advisory boards, where appropriate
- KOL Engagement (disease state or product, when appropriate) in assigned targeted accounts
- Champion the brand, disease state and commercial strategy through meaningful engagement
- Support disease state or product, when appropriate, conversations focused on key topics
- Execute physician engagement activities in the field and at key congresses
Speaker Program Management & Engagement
- Develop physician speakers to provide high-quality speaker programs on disease state and product, when appropriate
- Provide refresher and follow up training to speakers on approved speaker materials
- Ensure appropriate and compliant execution of speaker programs
- Monitor speaker performance at live and virtual programs
- Provide field-based training to speakers on speaker programs when needed
- Engage with assigned KOLs and solicit feedback, as necessary
Compliant Collaboration with other Field-based and Home Offices-Based Teams
- Provide input and support in developing account plans for Sales
- Provide field-based training support for Sales when needed
- Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
- Work with the highest degree of professionalism and in accordance with the company's Code of Ethics and Business Conduct
Qualifications & Experience
+ Minimum 5 years of experience in one of the following: product marketing, field sales or medical affairs
+ Minimum 5 years of experience in Dermatology
+ Marketing, Sales Management, and/or extensive launch experience strongly preferred
+ Experience with thought leader engagement, ad boards and speaker's bureau strongly preferred
+ Proven ability to manage large geographical territory
+ Demonstrated ability to build productive stakeholder relationships and effectively meet their needs
+ Ability to inform strategies, develop tactics and execute against strategic plans under short timelines that will help to achieve the desired goals
+ Strong business acumen. Understands market dynamics, business drivers, corporate goals, and impact on strategy
+ Clinical knowledge and aptitude in complex/competitive disease states. Desire to continuously learn and improve by applying new knowledge and skills on the job
+ Effective verbal and written communication skills and organizational abilities
+ Self-driven with strong organizational and planning skills. Able to determine effective approaches and take the appropriate action based on the available information consistent with the over-arching strategy
+ Ability to leverage appropriate interpersonal styles and techniques to gain acceptance of ideas or plans
+ Highly collaborative with the ability to manage multiple projects simultaneously
+ Willingness to try different and novel ways to deal with work challenges and opportunities.
+ Business travel, by air or car, is regularly required
+ Willingness to work evenings and select weekends is required
Why You Should Apply
Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion, and integrity bring out the highest potential of each of our colleagues.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
The starting compensation for this job is a range from $175,000-$230,000 , plus incentive cash and stock opportunities (based on eligibility).
The starting pay rate takes into account characteristics of the job, such as required skills and where the job is performed.
Final, individual compensation will be decided based on demonstrated experience.
Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.
Benefit offerings are subject to the terms and conditions of the applicable plans then in effect and may include the following: Medical, pharmacy, dental and vision care. Wellbeing support such as the BMS Living Life Better program and employee assistance programs (EAP). Financial well-being resources and a 401(K). Financial protection benefits such as short- and long-term disability, life insurance, supplemental health insurance, business travel protection and survivor support. Work-life programs include paid national holidays and optional holidays, Global Shutdown Days between Christmas and New Year's holiday, up to 120 hours of paid vacation, up to two (2) paid days to volunteer, sick time off, and summer hours flexibility. Parental, caregiver, bereavement, and military leave. Family care services such as adoption and surrogacy reimbursement, fertility/infertility benefits, support for traveling mothers, and child, elder and pet care resources. Other perks like tuition reimbursement and a recognition program.
#LI-Remo
If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.
Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as Transforming patients' lives through science™ , every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site Protocol
BMS has a diverse occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com . Visit careers.bms.com/ (https://careers.bms.com/eeo-accessibility) eeo-accessibility to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
Company: Bristol-Myers Squibb
Req Number: R1583351
Updated: 2024-09-20 04:55:51.074 UTC
Location: Los Angeles-CA
Bristol Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, pregnancy, citizenship, marital status, gender expression, genetic information, political affiliation, or any other characteristic protected by law.
Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .
Position: Associate Director, Dermatology Regional Marketing
Location : Field Based US - Southern California
At Bristol Myers Squibb, we are inspired by a single vision - transforming patients' lives through science. In oncology, hematology, immunology, and cardiovascular disease - and one of the most diverse and promising pipelines in the industry - each of our passionate colleagues contribute to innovations that drive meaningful change. We bring a human touch to every treatment we pioneer. Join us and make a difference.
Position Summary
The Associate Director, Regional Marketing, is a senior in-market position within the US commercial organization that will focus on commercial KOL engagement to gain insights into regional opportunities and provide a bridge between regional markets and headquarters, speaker development and refresher training for disease state (and product, when appropriate), and will support the execution of approved disease state education, promotional and patient programs. Regional Marketing will collaborate with other field-based professionals, within approved SOPs, including but not limited to RBDs, DBMs, Market Access Account Executives and MSLs, as appropriate, in addition to home office-based colleagues in Marketing, Sales, Market Access and Medical Affairs, as appropriate. The position will report to the Director, Regional Marketing and be part of the US Immunology Dermatology Marketing Team.
Key Responsibilities
- Brand Strategy
+ Working with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
+ Supporting the execution of approved Advisory Boards
+ Assist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project Brief
+ Facilitate, participate in, and attend advisory boards, where appropriate
- KOL Engagement (disease state or product, when appropriate) in assigned targeted accounts
- Champion the brand, disease state and commercial strategy through meaningful engagement
- Support disease state or product, when appropriate, conversations focused on key topics
- Execute physician engagement activities in the field and at key congresses
Speaker Program Management & Engagement
- Develop physician speakers to provide high-quality speaker programs on disease state and product, when appropriate
- Provide refresher and follow up training to speakers on approved speaker materials
- Ensure appropriate and compliant execution of speaker programs
- Monitor speaker performance at live and virtual programs
- Provide field-based training to speakers on speaker programs when needed
- Engage with assigned KOLs and solicit feedback, as necessary
Compliant Collaboration with other Field-based and Home Offices-Based Teams
- Provide input and support in developing account plans for Sales
- Provide field-based training support for Sales when needed
- Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
- Work with the highest degree of professionalism and in accordance with the company's Code of Ethics and Business Conduct
Qualifications & Experience
+ Minimum 5 years of experience in one of the following: product marketing, field sales or medical affairs
+ Minimum 5 years of experience in Dermatology
+ Marketing, Sales Management, and/or extensive launch experience strongly preferred
+ Experience with thought leader engagement, ad boards and speaker's bureau strongly preferred
+ Proven ability to manage large geographical territory
+ Demonstrated ability to build productive stakeholder relationships and effectively meet their needs
+ Ability to inform strategies, develop tactics and execute against strategic plans under short timelines that will help to achieve the desired goals
+ Strong business acumen. Understands market dynamics, business drivers, corporate goals, and impact on strategy
+ Clinical knowledge and aptitude in complex/competitive disease states. Desire to continuously learn and improve by applying new knowledge and skills on the job
+ Effective verbal and written communication skills and organizational abilities
+ Self-driven with strong organizational and planning skills. Able to determine effective approaches and take the appropriate action based on the available information consistent with the over-arching strategy
+ Ability to leverage appropriate interpersonal styles and techniques to gain acceptance of ideas or plans
+ Highly collaborative with the ability to manage multiple projects simultaneously
+ Willingness to try different and novel ways to deal with work challenges and opportunities.
+ Business travel, by air or car, is regularly required
+ Willingness to work evenings and select weekends is required
Why You Should Apply
Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion, and integrity bring out the highest potential of each of our colleagues.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
The starting compensation for this job is a range from $175,000-$230,000 , plus incentive cash and stock opportunities (based on eligibility).
The starting pay rate takes into account characteristics of the job, such as required skills and where the job is performed.
Final, individual compensation will be decided based on demonstrated experience.
Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.
Benefit offerings are subject to the terms and conditions of the applicable plans then in effect and may include the following: Medical, pharmacy, dental and vision care. Wellbeing support such as the BMS Living Life Better program and employee assistance programs (EAP). Financial well-being resources and a 401(K). Financial protection benefits such as short- and long-term disability, life insurance, supplemental health insurance, business travel protection and survivor support. Work-life programs include paid national holidays and optional holidays, Global Shutdown Days between Christmas and New Year's holiday, up to 120 hours of paid vacation, up to two (2) paid days to volunteer, sick time off, and summer hours flexibility. Parental, caregiver, bereavement, and military leave. Family care services such as adoption and surrogacy reimbursement, fertility/infertility benefits, support for traveling mothers, and child, elder and pet care resources. Other perks like tuition reimbursement and a recognition program.
#LI-Remo
If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.
Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as Transforming patients' lives through science™ , every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site Protocol
BMS has a diverse occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com . Visit careers.bms.com/ (https://careers.bms.com/eeo-accessibility) eeo-accessibility to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
Company: Bristol-Myers Squibb
Req Number: R1583351
Updated: 2024-09-20 04:55:51.074 UTC
Location: Los Angeles-CA
Bristol Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, pregnancy, citizenship, marital status, gender expression, genetic information, political affiliation, or any other characteristic protected by law.
Source : Bristol Myers Squibb
