Associate, Partnerships and Events (Hudson Yards Experiences) - Related

We are seeking a dynamic and highly organized Associate, Partnerships and Events to join our marketing team at Hudson Yards Experiences (‘HYE’). This role is pivotal in developing and executing owned events and programming, as well as with various third-party partners, ensuring success from a revenue, communications, and social standpoint.

To learn more about our Hudson Yards Experience visit: https://youtu.be/EX61ML2M6G8

Key Responsibilities:

• Collaborate with marketing and operations teams and other HYE departments (security, facilities, food and beverage, etc.) to develop and execute events and programming opportunities with HYE, demonstrating attention to detail in event production, experience in partner relations, and creativity event marketing strategies.
• Lead fulfillment of event agreements and brand activations, ensuring high satisfaction and ongoing collaboration with internal stakeholders and third-party partners
• Manage projects involving various departments (e.g., marketing, facilities, legal, operations) and agencies, demonstrating strong organizational skills and attention to detail
• Coordinate with HYE’s PR and social agencies and the broader Hudson Yards campus to develop and execute events and programming that drive revenue, earned media coverage, and social buzz
• Flexibly support other types of Edge marketing events as needed (e.g., photoshoots, filming, performances, internal company events)
• Support new events sales, leveraging experience and relationships in the industry
• Provide regular updates and reports to the Senior Director, Partnerships and Communications

Compensation:

$67,000 - $87,000 / year

• Experience in event production, event marketing, and relationship management, preferably within the sports, entertainment, hospitality, or attractions industries
• Proven track record of managing events and working with legal agreements, COIs, and third-party vendors
• Highly organized with the ability to manage multiple projects simultaneously
• Strong marketing acumen with a keen eye for brand activation and integration
• Creative thinker with the ability to develop innovative programming and event marketing strategies
• Excellent interpersonal and written and verbal communication skills
• 2-4 years of experience in a similar role
• Event management experience is a plus
• Bachelor’s degree preferred

Related values diversity in backgrounds and experiences. We are proud to be an equal opportunity employer and are deliberate about the team and culture we are building. We aim to ensure competitive total compensation that is commensurate with experience, workplace geography, and market standards.

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#TRC #LI-JF1

Hudson Yards has become the cultural center of Manhattan’s New West Side. A template for the future of cities, this new neighborhood has not only changed the way New York looks to the world, but the way the world sees New York.  Be a part in shaping one of a kind experiences at New York’s newest neighborhood by joining our team at Vessel and Edge.  We are looking for individuals passionate about unforgettable experiences in the world of thrill and design.

• Vessel is a new kind of public landmark. Engaging and interactive, the centerpiece of the Public Square and Gardens is meant to be climbed and explored with others.
• Edge is the highest outdoor sky deck in the Western Hemisphere, with a one-of-a-kind design.  It’s suspended in mid-air, giving guests the feeling of floating in the sky with 360 degree views they can’t get anywhere else.

We offer flexible work schedules, competitive compensation and benefits, opportunities for growth and development and the ability to create entertainment experiences that move and engage people to see New York in a whole new way.