Brand & Design Manager - Pompa Program

About Pompa Program: 

Are you ready to join a highly motivated and rapidly growing team that is passionate about helping people with their health? Look no further than Pompa Program! Headquartered in Park City, UT and over 400 team members nationwide, we have an answer to many of the health issues that the world is facing today. We are a faith-based, mission-driven company who is on a mission to empower people to take control of their health and get their lives back. Our team is incredibly aligned, and we firmly believe in the body's amazing God-given ability to heal itself. If you share our passion for improving people's health and believe in the incredible potential of the human body, then apply to be a part of something truly special.

About the role: 

The Brand & Design Manager will be responsible for shaping and upholding the Pompa Program's brand identity across all mediums, ensuring consistency in visuals, messaging, and voice. This role will lead the creative and brand strategy, manage a cross-functional brand and voice team, and maintain oversight of the company's visual and written assets. You will work closely with marketing, product, and creative teams to develop and execute compelling and cohesive brand experiences.

Responsibilities:

• Creative Calendar Management:
  Develop and manage a comprehensive creative calendar that includes video, written, and visual content.
• Brand Oversight & Guidelines:
  Oversee the creation and maintenance of brand guidelines, ensuring all teams adhere to them to maintain consistency in visual and messaging efforts.
• Content Style Guide & Tone of Voice (TOV):
  Create and enforce a content style guide that defines the tone of voice, ensuring all communications align with Pompa Program's brand personality.
• Asset Management:
  Maintain a resource library of creative assets (imagery, videos, graphics, etc.) and identify required assets for all blog and content initiatives.
• Package Design:
  Lead design concepts for packaging (bottles, boxes, etc.), ensuring that they reflect the brand's image and values.
• Team Leadership:
  Lead and mentor the brand and voice team, fostering a collaborative and creative environment.
• Brand Reputation & Management:
  Ensure that all marketing and brand initiatives build and protect the reputation of the Pompa Program brand. 
• Ad Creative Ideation:
  Oversee the creative process for ad content across multiple platforms including TikTok, Snapchat, native ads, Reddit, and CTV (Connected TV).
• Consistency Across Platforms:
  Ensure that all creative assets and elements consistently align with the Pompa Program's brand visuals and messaging across all platforms and media. 
• Market Research & Trends:
  Conduct market research to stay informed on current and future trends, using insights to inform brand strategies and creative decisions. 
• Marketing Campaign Strategy:
  Develop strategies and manage marketing campaigns across print, broadcast, and digital platforms to ensure alignment with customer expectations and brand integrity.
• Campaign Metrics & Analysis:
  Analyze marketing campaign performance and use data-driven insights to optimize future campaigns. 
• Customer Engagement:
  Support customer engagement efforts on Pompa Program's owned platforms by ensuring the brand's tone and voice resonate with target audiences. 

Requirements:

• Proven experience in brand management and design leadership.
• Expertise in creative processes, including content development, package design, and visual asset management.
• Strong understanding of digital marketing, including social media and ad creative platforms.
• Ability to manage multiple projects and work within cross-functional teams.
• Excellent communication and team leadership skills.
• Knowledge of market research methods and brand metrics analysis.
• Experience in a mission-driven or health-related company is a plus.

You will be interviewed, assessed, and expected to perform the following based on the job scorecard below:

• Create & oversee Pompa Program brand and voice guidelines
• Establish cadence for follow-on integrated campaigns for the top performing/highly engaged social posts
• 1 new integrated campaign per month - i.e. osteoporosis, csp, ms 
• Establish quarterly learning and development meetings with each direct report
• Create and manage process to intake, prioritize, and update status on all creative project requests

Compensation Range:  $75-95k
We are a rapidly growing company with a passionate team dedicated to making a difference in people's lives. If you are looking for a new challenge and an opportunity to make a difference, we encourage you to apply.

Currently we are only open to remote employees residing in the following states: AZ, CA, CO, FL, GA, IN, MA, NJ, NV, NY, OH, OR, PA, SC, SD, TX, TN, UT, VA, WA

Pompa Program is an equal opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Any information you submit to Pompa Program as part of your application will be processed per the Company's privacy policy and applicable law.

.All Pompa Program interviews are conducted via video or phone. You will never be asked to download Microsoft Teams or interviewed by text.

Pompa Program does not accept unsolicited resumes from employment agencies.