Business Development Associate - RedPeg Marketing

Location: Alexandria, VA
Title: Business Development Associate
Reports to: CEO
Classification:  Exempt

Why You’ll Love Working at RedPeg:

Voted as one of The Washington Post’s Top Workplaces, we are an independent full service experiential marketing agency that connects brands to the consumers they need to reach through customized, personal engagement. Every day, we come together to create experiences that inspire extraordinary memories. With our main office in the Washington D.C metro area., we work with a roster of incredible brands including Capital One, Marriott Bonvoy, Meta, Niantic, Nike, Virginia Lottery and Yuengling. We’re looking for highly personable, passionate, and innovative marketers to bring the true entrepreneur spirit, growth mindset, and independent thinking to our team!

What This Job is About:

The Business Development Associate will serve as an essential contributor to our business development team, providing both administrative and strategic support. With an entrepreneurial approach, you will actively assist in driving RedPeg’s growth by executing a wide range of tasks that support the agency’s business development goals. You will be a "catch-all" for the team, helping develop new business opportunities, supporting strategic initiatives, and coordinating team activities to help maintain momentum across projects.

Business Development Support:

• Coordinate and manage outreach initiatives, conducting email follow-ups with prospective and existing clients to ensure consistent communication and relationship-building.
• Conduct preliminary research and prepare materials that support the team’s client meetings, pitches, and presentations.
• Attend meetings with Business Development team members to take detailed notes, summarize key takeaways, and ensure timely follow-up on action items.
• Track industry trends, competitive activities, and new client opportunities, sharing insights that could drive new strategies and growth initiatives.
• Support in drafting one-sheets, proposals, and other collateral with a creative, engaging touch to reflect our agency’s brand voice.
• Conduct research on target markets, competitors, and potential clients to support the team’s business development strategies.
• Help manage and maintain a database of prospective clients, ensuring data accuracy and assisting with targeted outreach strategies.
• Maintain and organize internal records, client profiles, project tracking, and marketing collateral to support business development needs.
• Assist in creating and updating presentation materials, proposals, and client-facing content that align with the team’s objectives and RedPeg Marketing’s brand standards.

Marketing Support:

• Assist in implementing agency marketing strategies and corresponding executions that align with RedPeg’s growth objectives
• Conduct background research and compile data on target clients and industry trends, helping to produce marketing materials that more effectively target these brands and categories
• Actively contribute to marketing planning and ideation meetings, helping to execute against high-level strategies by turning them into actionable plans.
• Help manage and maintain a database of prospective clients, ensuring data accuracy and assisting with targeted outreach strategies (this is from the biz development support section, but feel like it could be moved here)
• Serve as a bridge between business development and other internal teams, ensuring that marketing and growth efforts are executed seamlessly across the agency with feedback and approval from internal stakeholders

Administrative Excellence:

• Handle scheduling and coordination for the business development team, ensuring efficient organization of meetings, follow-ups, and communications with clients and stakeholders.
• Maintain and organize team documentation, such as contact lists, outreach tracking, and pipeline reporting, and help optimize processes to improve efficiency.
• Prepare and distribute team reports, meeting notes, and next-step action items to support smooth project and client interactions.
• Support coordination between Business Development and other departments (e.g., Marketing, Strategy, Partner Services) to ensure that team efforts are aligned with broader agency initiatives.
• Act as a liaison to ensure internal and external messaging consistency and assist with the flow of information across departments when needed.
• Act as the primary point of contact for managing the team’s daily administrative needs, from organizing client folders to setting up internal and external meetings.

What You’re All About:
 

• Bachelor’s degree in Business, Marketing, or a related field.
• 3–5 years of experience in business development support, marketing, or a related role, ideally within an agency environment.
• Exceptional organizational and multitasking abilities with a keen eye for detail and accuracy.
• Strong written and verbal communication skills, with the ability to support a wide range of team activities.
• Ability to work both independently and collaboratively with a team-oriented mindset.
• Proficiency in Keynote and Microsoft Office Suite (Excel, Word) and familiarity with CRM systems is a plus.

Key Attributes:

 

• Passion for Growth: An entrepreneurial spirit with an eagerness to support the agency’s growth through tactical, strategic, and creative means.
• Strategic Mindset: Ability to see the big picture and proactively support the team’s strategic initiatives, translating ideas into action.
• Creative Approach: Enthusiasm for working within a creative marketing environment and an eye for detail in representing RedPeg’s unique voice across all materials.
• Efficient Organization: Excellent organizational skills with the ability to multi-task, prioritize, and handle fast-paced work demands with ease.
• Team Collaboration: Strong people skills and a collaborative mindset, with a proactive approach to managing cross-functional communications and interactions.
• Initiative & Adaptability: Self-starter with a hands-on approach, capable of adapting to changing priorities while consistently delivering high-quality work.

RedPeg Core Values

We engage everyone with a Service Mentality
We are Unifiers
We are Relentless in ourPursuit of Excellence
We are Committed to Growth
We CreateInnovative Solutions
We take Extreme Ownership
We Cultivate an Environment built on Diversity, Equity & Inclusion
We are One Team!
 

Next Steps:

To apply for this position please respond to this posting with your cover letter, resume and salary requirements. Only qualified applicants will be contacted.

It is the policy of RedPeg to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, RedPeg will provide reasonable accommodations for qualified individuals with disabilities.

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