Campaign Manager - Influencer Marketing - Seismic
Oakland, CA
About the Job
About Seismic
Seismic is a boutique marketing agency that specializes in building high-performance Influencer Marketing campaigns and communities for brands.
Influencer marketing provides huge potential, but can have lots of friction and failure points. By combining institutional knowledge with data science and proprietary technology, we deliver performance-driven influencer marketing campaigns that work seamlessly for brands, creators, and audiences alike.
If you are passionate about the creator economy, we want to talk to you!
About the Role
The Campaign Management team is responsible for the production of high-quality, performance-driven campaigns. As a Campaign Manager, you will work closely with a set of Creators (mostly on YouTube, but on other platforms as well) and guide them to deliver campaigns for our Brand partners that meet business goals. You will maintain a set of strong creative briefs and assets for our campaigns and will update templates on a monthly basis, and as needed, to improve performance. This is a creative production role that is well suited for individuals with a background in content creation, copywriting, and video production. Compensation for this role is $60k - $75k annually, based on experience and location.
We are a remote-friendly team with an office in Oakland, CA.
In this job you will…
- Produce creative, effective campaigns that meet the needs of Creators, Brands, and Audiences alike
- Develop, manage, and maintain a database of messaging briefs based on our brand partners’ needs that are tailored to succeed on YouTube, and communicate effectively with external and internal teams to ensure alignment
- Work with your counterparts on the Brand, Talent, and Traffic teams to execute performance-oriented campaigns, maximizing ROI for brand partners and minimizing revisions and delays
- Develop long-term relationships with a group of core Creators, encouraging them to create engaging, high-performance campaigns on their YouTube channels and other social media, and communicating effectively with them to share direction and feedback
- Be a creative production problem-solver, shepherding Creators through the campaign production process to ensure they succeed
- Ensure campaign deliverables are aligned to the briefs by providing critical script and ad-read feedback to Creators, and collaborate with Brand partners to review and approve integrations
You may be a good fit if you…
- Have worked in the Creator Economy, Influencer Marketing, or Content Creation fields for 3-5 years
- Have strong background in Copywriting, with experience developing creative briefs that result in effective campaigns
- Are detail oriented and meticulous about getting the specifics of a campaign done right and on time
- Are a natural relationship builder and people person, capable of working with Creators from different backgrounds and with different working styles to keep a variety of projects on track
- Are a strong communicator who can set deadlines and expectations, but can flex when necessary to meet Creators where they are
Seismic Core Values
Empathize | We work hard to understand each other, our needs, and our points of view. We think about the needs of brands, creators, and audiences, and help them understand each others’ goals.
Work as one | We seek to be an extension of our partners’ teams, working seamlessly with brand marketers and creators to help their businesses succeed. We work collaboratively and share information across teams.
Create an outsized impact | We are a small team that gets big results. We stay focused on our brands’ and creators’ goals and avoid bureaucracy and bloat. We solve problems creatively and find ways to over-deliver.
Think long-term | We create authentic, meaningful relationships between creators, brands, and audiences. We invest in quality to achieve long-term sustainability, and we take accountability for high performance over time.
Produce the best campaigns | Our campaigns are smart, creative, and effective. We empower creators and brands to get the best of each other. We push for authenticity and quality, and manage the details to ensure campaigns are successful.
Diversity and Inclusion
Seismic is an Equal Opportunity Employer. The creator community is a large and diverse group, and we want our team to reflect the diversity of the creators and audiences we support. We particularly encourage people from groups that are underrepresented in technology and media to apply.
We know that not all candidates will evaluate themselves with the same yardstick, so please consider applying even if you feel you don’t meet all of the requirements.
Benefits
Health, dental, and vision Insurance
401k with company matching
Flexible vacation and PTO
A friendly and collegial culture where people can thrive