Channel Marketing Specialist - US (Contractor) - Cognigy

About Cognigy:

Cognigy is revolutionizing the customer service industry by providing the most cutting-edge AI workforce on the market. Its award-winning solution empowers businesses to deliver exceptional customer service that is instant, personalized, in any language, and on any channel. Through the perfect combination of Generative and Conversational AI, Cognigy’s AI Agents are shaping the future of customer service, increasing customer satisfaction, and supporting employees in real-time. 

Our skilled #CognigyCrew are the people behind our leading technology and we are now looking for more talented people to join our global team.

Why you’ll love working at Cognigy: Our promise to you

We empower our people to be successful as part of a diverse, passionate and respectful team who are proud to be enabling customer and employee service that is loved by everyone.

We do this by challenging each other to succeed and being enabled to do our best work. Encouraging and supporting growth is at the heart of our success, founded on a culture of mutual respect and trust – always! It’s no wonder that the values that inspire and drive our #CognigyCrew are our 4Ts: Team, Trust, Transparency, Technology.

Your new role: Channel Marketing Manager – US (Contractor)

Location: Plano, TX, United States
Potential Compensation: $25 to $35 per hour

As a Channel Marketing Manager, you will develop and deliver a channel marketing strategy to engage partners and accelerate the momentum of partnerships. The ideal candidate will cultivate relationships and identify opportunities for pipeline growth, including content creation, event management, and data analysis to shape future channel marketing strategies. This role will create and execute channel-enablement communications, promotions, and education for new product launches. This position requires close collaboration with the Channel team, Marketing team, and partners to develop integrated marketing plans and execute strategic campaigns.

Your responsibilities will include:

• Shape and execute a channel marketing strategy to engage partners and generate revenue
• Understand partners’ business objectives and build and execute agreed-upon marketing strategies
• Collaborate with Product Marketing to provide timely and relevant channel-enablement communications, promotions, and education for new product launches
• Manage and optimize content for email campaigns, newsletters, video scripts, blogs, ads, social media, and collateral
• Create high-quality, multi-format content such as social media posts, video scripts, email campaigns, sales enablement materials, partner case studies, blog content, and white papers
• Manage all aspects of channel and partner events, including webinars, tradeshows, and Partner Forums
• Coordinate event logistics, including strategy, materials creation, vendor relations, site selection, registration, agenda scheduling, staffing, and on-site production
• Conduct post-event evaluations and ROI analyses, reporting results and recommendations to sales and marketing teams
• Plan and manage account-based marketing activities with the Channel Sales team, identifying key accounts and executing strategic campaigns
• Track, analyze, and report on channel marketing data to shape future marketing strategies

Requirements

About you

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in channel marketing, account-based marketing, or related roles.
• Strong understanding of channel sales, partner ecosystems, and go-to-market strategies.
• Proven experience in managing marketing budgets and executing marketing strategies.
• Excellent content creation skills, including long-form and short-form copy, video scripts, and social media content.
• Strong event planning and management skills, with experience coordinating tradeshows, webinars, and other partner events.
• Proficiency in marketing analytics and data-driven decision-making.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners

This is a Temp-full-time, remote/in-office with a 5-day (40 hours) workweek, on a 6-month contract. Office hours are typically from (9:00AM - 6:00 PM) from Monday to Friday.

Benefits

Life at Cognigy: What we offer you

We are an ambitious and international tech company with a great culture, and we make sure that everyone feels welcome. Our excellent benefits make us a fantastic place to work - these include:

• Attractive and performance-oriented salary
• Unique opportunity to help build and shape the company, with little hierarchy
• Flexible working options
• Colleague recognition, reward and celebration events

Equal Opportunity Employer Statement: Cognigy does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.