Community Marketing Liaison - Complete Care Management
Monmouth County, NJ
About the Job
Our residents hold a special place as cherished members of our extended family.
Choosing a dependable team of caregivers, committed to their promises, is a significant and difficult life decision for any family. As a collective, we take pride in being a sanctuary where individuals in our community can discover compassionate support along their health journey. As a Community Marketing Liaison on our team, you will make a meaningful impact on the lives of our extended family. In turn, we are dedicated to ensuring our team of caregivers feel the same compassion provided to the residents.
If any part of this message resonates with you, then we want to hear from you at Complete Care.
Complete Care is seeking a dynamic and experienced Community Marketing Liaison to enhance our brand presence and forge valuable partnerships within the community. As a key representative of Complete Care, they will drive awareness and positive perception of our facilities while cultivating relationships with community-based organizations to support census growth.
Key Responsibilities:
Community Engagement: Develop and sustain relationships with community organizations, attending networking events, and representing Complete Care professionally.
Referral Management: Respond to community referrals and coordinate with the admissions department to facilitate timely follow-ups.
Reporting & Analysis: Create weekly reports on marketing activities, track relationship development, and analyze ROI.
Event Hosting: Organize and host community and referral source events to promote Complete Care facilities.
Marketing Materials: Collaborate with the corporate marketing team to produce community-focused marketing materials and mailers.
Public Speaking: Schedule and deliver presentations at community and professional events to market our facilities.
Strategic Planning: Work with the Regional Director of Marketing and Business Development to identify and focus on community marketing opportunities.
Social Media Collaboration: Partner with the Social Media Manager to enhance brand visibility through social media initiatives.
Professional Conduct: Exhibit positive, professional behavior as a Complete Care representative and adhere to marketing policies and procedures.
Working Conditions:
- Travel to assigned hospitals, community locations, and facilities as needed.
- Interaction with residents, personnel, and visitors under various conditions.
- Flexibility to work beyond normal hours and in emergency situations.
- Exposure to potential health hazards, including infectious waste and airborne contaminants.
Education & Qualifications:
- High school diploma or GED required; BS degree in marketing, social work, or human sciences preferred.
- Computer literacy and effective communication skills.
- Physical examination and health clearance required upon employment.
Experience:
- Prior experience in admissions or marketing in a long-term care setting preferred.
- Familiarity with the elderly population and life stage changes is advantageous.
- Knowledge of marketing strategies and plans is desirable.
Specific Requirements:
- Strong independent decision-making skills and effective time management.
- Ability to tactfully interact with diverse groups, including residents, families, and government agencies.
- Patience, enthusiasm, and a cheerful disposition are essential.
- Understanding of procedures and ability to follow directions.
Complete Care is an Equal Opportunity Employer