Content Strategist - ToonGoggles
Sherman Oaks, CA 91403
About the Job
Toon Goggles is the only children's service with 4K Ultra High-Definition streaming, and the first to develop a custom application for the Apple Watch. The unique TG Shortiez section lets kids make their own videos, add filters and publish with parent approval. Toon Goggles is currently creating and merchandising an original show called Eddie is a Yeti, co-produced with Mondo TV. The platform truly gives the user a one-stop, all-inclusive entertainment experience at home or on the go.
At Toon Goggles, we’re masters of animated storytelling. We produce unforgettable cartoons and captivating comics that leave a lasting impression on audiences worldwide. As our company continues to innovate, we’re seeking a creative and detail-oriented Content Strategist to shape the narratives and messaging that make our stories stand out in a crowded digital space.
We are searching for a Content Strategist to drive our content creation and distribution strategies across multiple platforms. You will work closely with our creative, marketing, and production teams to craft and execute content plans that elevate our cartoons and comics, ensuring that our work not only resonates with fans but reaches them in the most effective way. From ideating storylines to optimizing content for social media, your goal will be to ensure that our characters and stories connect with audiences in powerful and innovative ways.
Key Responsibilities:
- Content Planning: Develop a comprehensive content strategy that aligns with our brand vision, audience preferences, and industry trends for our animated shows and comic series.
- Cross-Platform Strategy: Create and manage content distribution strategies across platforms (social media, streaming services, websites, and more) to maximize reach and engagement.
- Audience Insights: Leverage analytics and market research to understand our target audience and craft content that resonates with them.
- Collaboration: Work closely with writers, animators, and illustrators to ensure that the content is engaging, consistent, and delivers the desired impact.
- Brand Storytelling: Drive the narrative voice and storylines behind our characters and animated worlds to build strong, lasting connections with viewers and readers.
- SEO & Optimization: Ensure all digital content is optimized for search engines, focusing on organic growth through strategic keywords, descriptions, and metadata.
- Content Calendar Management: Plan and manage a content calendar for ongoing projects, ensuring timely delivery of assets for promotional campaigns and digital platforms.
- Innovative Campaigns: Lead innovative content marketing campaigns that integrate with product launches, special events, and brand partnerships.
- Quality Control: Oversee the quality and consistency of all content to ensure it reflects the company’s creative and brand standards.
What You Bring:
- Proven Experience: 3 years as a Content Strategist, ideally within entertainment, animation, or media industries.
- Creative Vision: A deep understanding of storytelling, animation, comics, and digital content trends, with a passion for creating content that captivates diverse audiences.
- Strategic Mindset: Ability to develop and execute data-driven content strategies that align with brand goals and audience engagement.
- Strong Communication Skills: Excellent written and verbal communication skills, with the ability to translate creative concepts into clear strategic plans.
- Digital Expertise: Familiarity with SEO best practices, content management systems (CMS), social media platforms, and digital analytics tools.
- Collaboration & Leadership: A team player who can work effectively with cross-functional teams, manage multiple projects, and lead content initiatives from concept to execution.
- Innovation: Willingness to push boundaries and experiment with new formats and storytelling methods.
Why Join Us?
- Creative Freedom: Collaborate with some of the brightest minds in animation and comics, and shape the future of storytelling.
- Diverse Content Opportunities: Work on projects that reach global audiences across multiple platforms, from streaming to social media.
- Innovation at Your Fingertips: Help redefine how we connect with fans, delivering immersive and interactive content experiences.
- Growth Potential: Be a part of an exciting, fast-paced company with plenty of room for personal and professional development.
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