Creative Director with Strategy - CREATIVE CIRCLE LLC
MILWAUKEE, WI
About the Job
JOB REQUIREMENTS: Our client is looking for a Creative Director with
Strategy to join the team fulltime. This is an onsite role 5 days per
week based in Milwaukee. This is not negotiable. As the CD, you will be
responsible for leading a high-performing in-house creative team that
produces best-in-class visual and storytelling content for paid media,
social channels, landing pages, lifestyle content, and various digital
and physical formats. With a focus on driving measurable growth through
data-informed creative decisions, this role will oversee all aspects of
creative production, from ideation to execution, ensuring that content
aligns with the client's brand identity and achieves performance goals.
You will collaborate closely with key internal stakeholders, including
marketing, merchandising, and product teams, to ensure that creative
outputs align with overarching brand strategy, resonate with target
audiences, and leverage the latest social media and digital trends.
Creative Strategy: Evolve and improve existing data-driven creative
concepts and marketing messaging to enhance performance on platforms
such as Meta, TikTok, YouTube, and others. Own creative measurement
plans, KPIs, and reporting, utilizing insights to continually optimize
creative efforts across all channels. Partner with rigorous A/B testing
and experimentation with creative content to enhance engagement and ROI.
Foster a culture of innovation, collaboration, and autonomy within the
team, developing junior designers and creatives to maximize their
potential, including associates in our overseas office. Partner closely
with cross-functional teams, including Marketing, Data Analytics etc, to
execute cohesive and engaging customer experiences. Creative Production
& Execution: Manage the production lifecycle of creative assets for
digital and social platforms, including video, photography, email,
website content, and print. Oversee pre-production, art direction, and
post-production for photo and video shoots, ensuring consistency with
brand guidelines and campaign goals. Apply the client's brand guide to
creative development without sacrificing performance outcomes.
Innovation: Stay up to date with industry trends and platform updates,
especially in social media, digital best practices and automation.
Leverage AI tools to optimize creative strategies and automate processes
for greater efficiency. Identify AI-driven platforms to enhance creative
output and scalability. Identify automation solutions and third-party
platforms that enhance creative efficiency and output. Serve as the
creative visionary, ensuring that all content aligns with the brand's
purpose and values while achieving performance objectives. Act as a
quality control for all creative deliverables, ensuring consistency and
excellence across all visual and messaging outputs. Skills &
Requirements: 8+ years of experience in a performance-driven creative
role, with at least 4 years managing creative teams in apparel and or
DTC marketing or advertising context. Proven experience in mentoring and
developing creative talent, fostering a high-performing and autonomous
team culture. Strong understanding of direct response marketing, paid
media platforms, and digital channels (social, programmatic, email).
Expertise in visual storytelling, video production, graphic design,
typography, and image manipulation; knowledge of Adobe Creative Suite.
Ability to translate performance data into actionable creative
strategies and decisions that drive measurable results. Ability to step
into design, videography, or editing roles as needed to ensure
deliverables are met. In this position, you may have access to client or
customer systems, confidential and/or proprietary information or data.
This position is onsite and requires you to work closely with other
individuals in a collaborative team environment. Benefits Looking
forward to receiving your resume throu h our website and going over the
position with you. Cl * APPLICATION INSTRUCTIONS: Apply Online:
https://talentally.com/job/creative-director-with-strategy-1 This
position is listed by a private employment agency. The agency is the
legal employer. No fee will be charged of the job applicant.
Strategy to join the team fulltime. This is an onsite role 5 days per
week based in Milwaukee. This is not negotiable. As the CD, you will be
responsible for leading a high-performing in-house creative team that
produces best-in-class visual and storytelling content for paid media,
social channels, landing pages, lifestyle content, and various digital
and physical formats. With a focus on driving measurable growth through
data-informed creative decisions, this role will oversee all aspects of
creative production, from ideation to execution, ensuring that content
aligns with the client's brand identity and achieves performance goals.
You will collaborate closely with key internal stakeholders, including
marketing, merchandising, and product teams, to ensure that creative
outputs align with overarching brand strategy, resonate with target
audiences, and leverage the latest social media and digital trends.
Creative Strategy: Evolve and improve existing data-driven creative
concepts and marketing messaging to enhance performance on platforms
such as Meta, TikTok, YouTube, and others. Own creative measurement
plans, KPIs, and reporting, utilizing insights to continually optimize
creative efforts across all channels. Partner with rigorous A/B testing
and experimentation with creative content to enhance engagement and ROI.
Foster a culture of innovation, collaboration, and autonomy within the
team, developing junior designers and creatives to maximize their
potential, including associates in our overseas office. Partner closely
with cross-functional teams, including Marketing, Data Analytics etc, to
execute cohesive and engaging customer experiences. Creative Production
& Execution: Manage the production lifecycle of creative assets for
digital and social platforms, including video, photography, email,
website content, and print. Oversee pre-production, art direction, and
post-production for photo and video shoots, ensuring consistency with
brand guidelines and campaign goals. Apply the client's brand guide to
creative development without sacrificing performance outcomes.
Innovation: Stay up to date with industry trends and platform updates,
especially in social media, digital best practices and automation.
Leverage AI tools to optimize creative strategies and automate processes
for greater efficiency. Identify AI-driven platforms to enhance creative
output and scalability. Identify automation solutions and third-party
platforms that enhance creative efficiency and output. Serve as the
creative visionary, ensuring that all content aligns with the brand's
purpose and values while achieving performance objectives. Act as a
quality control for all creative deliverables, ensuring consistency and
excellence across all visual and messaging outputs. Skills &
Requirements: 8+ years of experience in a performance-driven creative
role, with at least 4 years managing creative teams in apparel and or
DTC marketing or advertising context. Proven experience in mentoring and
developing creative talent, fostering a high-performing and autonomous
team culture. Strong understanding of direct response marketing, paid
media platforms, and digital channels (social, programmatic, email).
Expertise in visual storytelling, video production, graphic design,
typography, and image manipulation; knowledge of Adobe Creative Suite.
Ability to translate performance data into actionable creative
strategies and decisions that drive measurable results. Ability to step
into design, videography, or editing roles as needed to ensure
deliverables are met. In this position, you may have access to client or
customer systems, confidential and/or proprietary information or data.
This position is onsite and requires you to work closely with other
individuals in a collaborative team environment. Benefits Looking
forward to receiving your resume throu h our website and going over the
position with you. Cl * APPLICATION INSTRUCTIONS: Apply Online:
https://talentally.com/job/creative-director-with-strategy-1 This
position is listed by a private employment agency. The agency is the
legal employer. No fee will be charged of the job applicant.
Source : CREATIVE CIRCLE LLC