Data Analyst, Marketing Intelligence - PitchBook Data
Seattle, WA
About the Job
At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We're deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company.
Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there's going to be some ambiguity along the way, but we excel when we challenge ourselves. We're willing to take risks, fail fast, and do it all over again in the pursuit of excellence.
If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you.
About the Role:
Revenue Operations is responsible for driving financial success through creating, maintaining, and continually improving the operations, platforms and intelligence that support our go-to-market teams. This team works cross-functionally with Marketing, Sales, Customer Success, and Finance, ensuring efficiency and accuracy throughout the customer journey, from lead generation to revenue recognition. Revenue Operations is a pivotal partner in helping our go-to-market teams achieve their revenue goals.
As a Data Analyst at PitchBook, you will play a pivotal role in leveraging data to drive strategic decisions and optimize marketing performance. You will utilize data sourced from various repositories, including Snowflake as part of our Enterprise Data Platform (and associated data products), to construct insightful dashboards, reports, and analytics products tailored to address specific questions and uncover actionable insights. Your focus will be on understanding and interpreting key metrics and KPIs within the marketing domain, empowering stakeholders with visibility into performance, and facilitating data-driven decision-making processes.
Primary Job Responsibilities:
Analyze marketing data to identify trends, patterns, and opportunities for optimization. Translate complex datasets into understandable insights for stakeholders
Design and develop purpose-built dashboards and reports to track marketing metrics and KPIs. Ensure accuracy, relevance, and accessibility of reporting tools for end-users
Generate actionable insights from data analysis to drive marketing strategy and campaign effectiveness. Collaborate with cross-functional teams to implement data-driven solutions
Support monitoring of marketing initiative and campaign performance, identifying areas for improvement and recommending optimization strategies
Ensure the integrity and quality of marketing data by implementing data governance best practices Conduct regular audits and validations to maintain data accuracy and consistency
Collaborate with cross-functional teams, including Marketing, Sales, Customer Success, Product, and Finance, to align data analysis efforts with business objectives. Communicate findings, insights, and recommendations to senior leadership and key stakeholders effectively
Participate in various company initiatives and projects as requested
Support the vision and values of the company through role modeling and encouraging desired behaviors
Required Skills and Qualifications:
Bachelor's degree in Data Science, Statistics, Business Analytics, or related field
3+ years of data analysis in marketing, business intelligence, or revenue generating unit
1+ year of SQL
1+ year of data visualization in Tableau, PowerBI, Looker, etc
1+ year of statistical analysis in Python, R, or other programming language
Preferred Skills and Qualifications:
Understanding of marketing concepts and metrics, including ROI, conversion rates, and customer acquisition costs
Strong proficiency in SQL for querying and manipulating large datasets
Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there's going to be some ambiguity along the way, but we excel when we challenge ourselves. We're willing to take risks, fail fast, and do it all over again in the pursuit of excellence.
If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you.
About the Role:
Revenue Operations is responsible for driving financial success through creating, maintaining, and continually improving the operations, platforms and intelligence that support our go-to-market teams. This team works cross-functionally with Marketing, Sales, Customer Success, and Finance, ensuring efficiency and accuracy throughout the customer journey, from lead generation to revenue recognition. Revenue Operations is a pivotal partner in helping our go-to-market teams achieve their revenue goals.
As a Data Analyst at PitchBook, you will play a pivotal role in leveraging data to drive strategic decisions and optimize marketing performance. You will utilize data sourced from various repositories, including Snowflake as part of our Enterprise Data Platform (and associated data products), to construct insightful dashboards, reports, and analytics products tailored to address specific questions and uncover actionable insights. Your focus will be on understanding and interpreting key metrics and KPIs within the marketing domain, empowering stakeholders with visibility into performance, and facilitating data-driven decision-making processes.
Primary Job Responsibilities:
Analyze marketing data to identify trends, patterns, and opportunities for optimization. Translate complex datasets into understandable insights for stakeholders
Design and develop purpose-built dashboards and reports to track marketing metrics and KPIs. Ensure accuracy, relevance, and accessibility of reporting tools for end-users
Generate actionable insights from data analysis to drive marketing strategy and campaign effectiveness. Collaborate with cross-functional teams to implement data-driven solutions
Support monitoring of marketing initiative and campaign performance, identifying areas for improvement and recommending optimization strategies
Ensure the integrity and quality of marketing data by implementing data governance best practices Conduct regular audits and validations to maintain data accuracy and consistency
Collaborate with cross-functional teams, including Marketing, Sales, Customer Success, Product, and Finance, to align data analysis efforts with business objectives. Communicate findings, insights, and recommendations to senior leadership and key stakeholders effectively
Participate in various company initiatives and projects as requested
Support the vision and values of the company through role modeling and encouraging desired behaviors
Required Skills and Qualifications:
Bachelor's degree in Data Science, Statistics, Business Analytics, or related field
3+ years of data analysis in marketing, business intelligence, or revenue generating unit
1+ year of SQL
1+ year of data visualization in Tableau, PowerBI, Looker, etc
1+ year of statistical analysis in Python, R, or other programming language
Preferred Skills and Qualifications:
Understanding of marketing concepts and metrics, including ROI, conversion rates, and customer acquisition costs
Strong proficiency in SQL for querying and manipulating large datasets
Source : PitchBook Data
