Digital Advertising Specialist - Meerkat Media Group

This is a full-time remote role for a Digital Advertising Specialist at Meerkat Media Group. The Digital Advertising Specialist will be responsible for managing digital advertising campaigns, analyzing data, and optimizing performance. Performance will be measured by success of campaigns, bringing fresh ideas to the table, and ability to present solutions to the account team / client based on data and analytics.

Must have experience in running profitable campaigns in Meta Business Manager (Facebook Ads Manager), pixel tracking set-up, Google Ads, GA4, and Google Tag Manager. Must also be familiar with UTM tracking to measure campaigns and setting up goals and tracking within GA4.

Requirements

• Analytical Skills, Data Analysis, and Communication skills
• Meta Business Manager
• Meta Ads Manager
• Pixel set-up and tracking
• GA4
• Google Tag Manager
• Strong understanding of digital advertising platforms and tools
• Ability to interpret and present data insights
• Excellent project management skills
• Excellent organizational skills
• Bachelor's degree in Marketing, Advertising, or related field
• Google Suite (Docs, Sheets, etc)

Benefits

Health and wellness stipend

Work-from-home stipend

Short Term Disability

Life Insurance

Work-Travel Benefit