Digital Content Specialist- Pipeline - Overture Partners
Boston, MA 02108
About the Job
Our company is a leader in digital media and content creation, renowned for producing innovative and engaging content across various digital platforms. We specialize in connecting audiences with captivating digital experiences, driven by creativity, storytelling, and cutting-edge technology. Our team values creativity, collaboration, and a passion for digital media excellence.
We are seeking a talented Digital Content Specialist to join our dynamic team. This role involves creating, managing, and optimizing digital content to engage our audience and drive digital presence. The ideal candidate will have a flair for storytelling, a strong understanding of digital platforms, and an ability to create compelling content that resonates with our target audience.
Key Responsibilities:
- Create high-quality, engaging content for a variety of digital platforms including websites, blogs, social media, and email campaigns.
- Collaborate with marketing and design teams to plan and develop site content, style, and layout.
- Manage content distribution to online channels and social media platforms to increase web traffic.
- Develop an editorial calendar and ensure content is published on schedule.
- Optimize content according to SEO guidelines and use analytics to gauge content effectiveness.
- Edit, proofread, and improve written content.
- Stay up-to-date with developments and generate new ideas to draw the audiences attention.
- Manage content updates and revisions.
- Collaborate with other departments to create innovative content ideas.
Qualifications:
- Bachelors degree in Journalism, Marketing, Communications, or a related field.
- Proven work experience as a Content Creator, Copywriter, or similar role.
- Hands-on experience with Content Management Systems (e.g., WordPress).
- Excellent writing and editing skills in English.
- An ability to fact-check long-form content pieces.
- Familiarity with SEO and keyword research.
- Strong organizational and project management skills.
- Experience with social media management and analytics tools.
- Creative mindset with an ability to conceive interesting ideas for new content.
Responsible for creating, managing, and optimizing digital content across various platforms to enhance audience engagement and digital presence. Key tasks include producing engaging content for different digital channels, collaborating on content planning and layout, managing distribution, following SEO guidelines, and staying updated with the latest developments to attract audience attention.
Source : Overture Partners