Digital Insights Analyst (Hybrid) - Foot Locker

Foot Locker, Inc. is hiring a Digital Insights Analyst to join our eCommerce Organization. This data driven individual will support Foot Locker’s Digital Insights team by deepening our understanding of our site experience and providing actionable insights to internal business stakeholders. This role is responsible for analyzing our global digital performance and improving global conversion.

The Digital Insights Analyst will be a part of a growing team of analysts as we continue to build upon our digital analytics capabilities. This role will work closely with the Digital Insights Manager, other Insights Analysts, and various eCommerce teams to convey the current performance of our digital business as well as identify future strategic opportunities. This person will also assist with tracking top customer friction points. To be successful in this role, this person will need the ability to communicate technical analysis with non-technical business users. These insights will be used to identify areas of opportunity within the customer journey. We're looking for a proactive and self-motivated individual, embodying curiosity, who has an appetite to improve our customer experience.

Reporting and Analysis

• Monitor, analyze, and communicate insights that impact weekly, monthly, and quarterly KPIs.
• Track CX and financial impact on all major incidents that occur on our websites.
• Support eCommerce organization by completing ad hoc reporting requests.
• Support digital production releases by monitoring trends and customer feedback.

Evolution of Digital Intelligence

• Assist in building and maintaining a backlog of top digital detractors and clearly measuring the impact to revenue and customer experience.
• Track production deployments and digital interruptions such as site outages, heavy bot traffic, and reseller activity.
• Assist in establishing performance metrics and baselines for various projects across Digital.

Communication

• Partner with various eCommerce teams to enhance reporting and performance measurement and conduct detailed analysis work when required.
• Effectively communicate technical topics with non-technical team members.
• Deliver sensibly curated insights that decision-makers care about for prioritization purposes, strategic projects, and presentations.

• Bachelor’s degree in a quantitative field, business, or marketing; Masters degree preferred
• Minimum of one year of experience with business and digital analytics
• Experience working with Adobe Analytics, Google Analytics, and Power BI
• Advanced skills in Microsoft Excel/Power Query
• Proficient PPT and presentation skills
• Experience with qualitative customer survey/NPS data; InMoment experience is preferred
• Experience working with or interest in learning basic Python
• Must have the ability to combine various data sources to tell a cohesive story
• Ability to consolidate and package results and insights into well-organized, consumable presentations with actionable recommendations and strategies
• Comprehensive understanding of eCommerce and usability principles
• Desire to solve complex problems using analytical skills
• Ability to work collaboratively across teams, departments, locations, and organizations

Applicants must be currently authorized to work in the United States on a full-time basis. At this time, Foot Locker will not sponsor applicants for work visas.

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The annual base salary range is $50000 - $62000 /year. This range represents the anticipated low and high end of the salary for this position. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below.

Foot Locker Benefits: 

• Employee Discount 
• Paid Time Off 
• Medical | Dental | Vision Coverage 
• 401(k) | Roth 401(k) 
• Stock Purchase Plan 
• Life Insurance 
• Flexible Spending Account 
• Opportunities for Advancement 
• Tuition Reimbursement for Qualified Courses 
• Strong Company Culture 
• Employee Resource Groups