Digital Merchandising Specialist - cumberlandfarmsinc

Position Summary: We are seeking a motivated and detail-oriented Digital Merchandising Specialist to join our growing digital commerce team. In this role, you will play a crucial part in optimizing our online product presentation and customer journey to drive sales and enhance the online shopping experience with delivery partners. The ideal candidate has a passion for e-commerce, a strong understanding of online merchandising principles, and is eager to contribute to a dynamic and fast-paced environment. -Responsibilities:1. - - - - - - Product Presentation: Execute online merchandising strategies to ensure products are presented in a compelling and engaging manner. This includes optimizing product titles, descriptions, images, and videos.2. - - - - - - Journey Optimization: Improve shopping navigation, category pages, search functionality, and overall site usability to enhance the customer journey.3. - - - - - - Pricing Management: Monitor competitive pricing and optimize value proposition and profitability for customers.4. - - - - - - Sales Analysis: Track key performance indicators (KPIs) such as conversion rates, average order value, and customer engagement to identify areas for improvement.5. - - - - - - Promotional Activities: Assist in planning and executing promotions, paid ads, sales, and campaigns to drive traffic and increase revenue.6. - - - - - - Content Management: Maintain and update all content, including banners, landing pages, and promotional materials, ensuring accuracy and consistency.7. - - - - - - -Trend Analysis: Stay up-to-date on the latest delivery trends, competitor activities, and best practices in digital merchandising.8. - - - - - - Collaboration: Work closely with cross-functional teams, including marketing, category, information technology, pricebook, and operations, to ensure a cohesive online brand experience. -Working Relationships:Category Management, IT, Technology, Operations, Pricebook and external business partners.
Minimum Education:Bachelor's degree in Marketing, Finance, Economic, Merchandising, or a related field.Preferred Education:Bachelor's degree in Marketing, Finance, Economic, Merchandising, or a related field.Minimum Experience:1-3 years of experiencePreferred Experience:1-3 years of experienceLicenses/Certifications: -NA -Soft Skills/Competencies:

• Strong understanding of online merchandising principles and best practices
• Proficiency in content management systems (CMS) and e-commerce platforms
• Excellent analytical and problem-solving skills
• Experience with A/B testing and data analysis tools
• Deep catalogue experience
• Familiarity with SEO principles
• Knowledge of graphic design and digital -merchandising
• Excellent oral and written communication skills
• Strong Presentation Skills
• Ability to foster team work and build collaborative relationships
• Strong interpersonal skills
• Proficient in Microsoft Office SuiteTravel: -0-10% travel requiredHours & Conditions: -Typically Monday - Friday, -8+ hour days in office setting; with the option to work remote 1-2 days a week, subject to changePhysical Requirements: -Minimal physical effort required; sitting / standing at computer for long periods of time. - Ability to maneuver and lift up to 10 lbs.