Director of Growth Marketing - NoGood

We are:

NoGood is an award-winning, tech-enabled growth consultancy that has fueled the success of some of the most iconic brands. 

We are a team of growth leads, creatives, engineers and data scientists who help unlock rapid measurable growth for some of the world’s category-defining brands. We bring together the art and science of strategy, creative, content and growth expertise into a single cohesive team, powered by robust data analytics and proprietary AI tech.

Based in NYC, we support partners globally, with a client partner roster that includes VC-backed startups, scale-ups, and Fortune 500 companies such as Nike, Oura, Spring Health, TikTok, Intuit, P&G, and more.

Since 2016, we’ve been delivering what others only promise. Why settle for good enough if you can be up to NoGood?

We are looking for: 

We are looking for a Growth Strategist (Director of Growth) to join our team. You will act as a CMO for some of our key clients. You must have a strong growth marketing background and have the right mix of analytical, creative and strategy chops in your DNA. Additionally, you must have experience with performance, CRO and multiple marketing channels.

You'll do:

• Serve as an on-demand CMO for key clients, owning their marketing goals and growth metrics
• Lead, plan, and manage data-driven growth campaigns that fuel customer acquisition, retention, and brand awareness across paid social, SEM, CRO, SEO, and lifecycle marketing
• Dive into client data to uncover optimization and testing opportunities across acquisition and retention channels
• Execute marketing strategies and hit deadlines within budget, while consistently delivering strong results
• Communicate strategies, progress, and results with clients and internal teams
• Collaborate with internal squads and client teams to achieve key KPIs and growth objectives
  

You are:

• A growth marketing expert with 6+ years of hands-on experience in digital marketing, performance, and product growth (experience in consumer tech, healthcare tech, or B2B SaaS is a huge plus)
• Experienced in owning the full acquisition funnel and reporting on performance at every stage
• Proficient in both top-of-funnel and bottom-of-funnel strategies, with a track record of success in both areas
• Skilled in managing external partnerships and presenting results to stakeholders across all levels
• Confident in leading end-to-end marketing campaigns, from ideation to execution, with a sharp focus on delivering strategic growth metrics
• Data-savvy, with the ability to navigate web analytics and attribution stack (Google Analytics, Data Studio, Tableau, etc.) and tell compelling stories through data
• A pro at project management and collaboration, ensuring seamless execution across all teams
• Experienced in managing mid-large budgets and campaigns for Meta Ads and Google Ads with proven success
• Well-versed in marketing automation tools such as HubSpot or Salesforce
• A lifelong learner, passionate about growth marketing—you’re always learning, teaching, and evolving in your craft.

Bonus points for:

• Experience with AI automation or building martech stacks
• Entrepreneurial mindset, especially if you’ve launched your own venture (demonstrating hands-on experience is a major plus)
• Proficiency in analytics tools like Mixpanel, Amplitude, Segment, or similar
• An analytical background, with a basic understanding of databases, SQL, and Python, alongside knowledge of marketing analytics tools like GA4 or Mixpanel
• Experience in designing and executing SEO and content marketing strategies, including outreach
• Familiarity with front-end development, APIs, and webhooks
  

Benefits & Perks Of Becoming a NoGoodie:

• Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
• Health First: Premium Medical, Dental & Vision Coverage
• Flex Work Environment: hybrid at HQ and remote globally
• Set Up Shop: Home Office Stipend
• Recharge Anytime: Unlimited PTO Plan
• Family First: Paid Parental Leave Plan
• Secure Your Future: 401(k) Plan with Employer Matching
• Level Up: Mentorship & Career Growth Support
• Always Be Learning: Access to Top-tier Resources & Industry Experts
• Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
• Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
• Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
• Grow With Us: Endless Opportunities to Lead & Succeed
• Keep on Shining: Ongoing Employee Development Programs
  

EEO & Compensation Transparency:

NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $100,000-$130,000.

At NoGood, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, NoGood is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.