Director of Marketing (26714) - Arab American and Chaldean Council (ACC)

The Director of Marketing is part of the management team and is responsible for the development and implementation of a comprehensive marketing, event...Leadership and Management

Hire, train, evaluate, and provide direction and supervision to the Marketing staff.

Organize and manage the Marketing department ensuring adherence to procedures.

Establish and administer revenue-generating programs.

Coordinate Marketing operations with Development and volunteer activities.

Strategize programs with organization needs and priorities.

 

Planning

Identify and help prioritize program, service, and organizational needs.

Establish department goals, objectives, and budgets.

Design and strategize the marketing plan focusing on sponsorship and branding.

Plan and implement events and promotions.

 

Sponsorship

Design and implement a sponsorship sales strategy.

Identify appropriate sponsor and promotion prospects.

Cultivate and maintain key sponsor relationships.

Arrange meetings with interested sponsor prospects.

Prepare sponsorship proposals that meet established targets

Evaluate marketing programs, sponsorships, promotions, and events for effectiveness in meeting goals and objectives.

Maintain accurate records and tracking systems.

 

Brand Management

Create a unique brand identity for ACC.

Build and reinforce ACC brand among all constituents.

Develop all advertising materials, promotion materials, and communications plans.

Review all ACC communication materials for message consistency and adherence to brand identity standards.

 

Events and Other

Lead coordination for the agency’s annual events and all promotions/marketing initiatives

Managing relationships with event media partners.

Creating and maintaining event budgets and timelines.

Lead in the coordination, management and development of marketing & fundraising initiatives (including signature events), that align with the agency mission for both internal and external audiences

Work with leadership, internal staff and the community on a regular basis to understand goals and identify key messages.  Ensure agency marketing meets goals

Manage social media accounts. Ability to be innovative and diligent in social media content management.

Direct all public relations efforts on behalf of ACC.

Supervise the development and production of ACC publications and printed materials.

Oversee the design and content of the ACC website

Perform appropriate duties as assigned by management

 

Perks & Benefits:

Guaranteed full-time pay – competitive salaries

Full medical, dental, vision health benefits with low costs and deductibles

Short-term and long-term disability insurance

Generous paid time off (20 days a year)

13 paid holidays

403(b) Retirement Plan

Bonus opportunities- longevity, sign on, employee referral