Director of Marketing - ProHome
Wichita, KS 67202
About the Job
ProHome is seeking a Director of Marketing to provide leadership and direction for our marketing department and all activities. For over 40 years, ProHome has been the leader in providing third-party warranty management services to single-family home builders, and multi-family developers across the United States.
The Director of Marketing will play a key role helping to map out and execute the next phase of ProHome’s brand, market recognition, and support revenue growth.
Qualifications
- 5-7 years of progressive marketing leadership experience, ideally in a B2B service sector environment
- Hands on leader
- Blend of creative and analytical marketing skills
- Bachelor’s degree in marketing or business
- Demonstrated experience in developing multi-channel content, marketing campaigns, data analysis and online growth hacking.
- Experience in developing and executing successful digital ad campaigns (Google Ads, LinkedIn Ads, etc...)
- Intermediary design skills: (Adobe Creative Suite, Canva, etc...)
- Excellent communication and interpersonal skills, with the ability to work effectively with leadership, business development, and cross-functional teams
Reports to: CEO
Primary Responsibilities
- Develop, execute, and evaluate, marketing strategies, and plans for growth
- Provide strategic marketing direction for the entire organization
- Raise brand recognition within our targeted industry verticals, while helping to increase leads and impact sales
- Develop and execute multi-channel lead-generation campaigns that align with sales goals, increase brand recognition, and deliver measurable ROI.
- Direct and implement the brand's creative strategy with effective positioning and messaging across all channels and assets.
- Responsible for the development and management of the marketing budget
- Lead the growth, management, and development of ProHome’s website, Oversee website maintenance, content development, optimizations, PPC, SEO, and performance metrics.
- Manage the development of sales and marketing materials, including print materials, brochures, videos, presentations, and digital assets that support the sales team's efforts. Intermediary design skills
- Oversee the social media content strategy and development
- ProHome’s primary point of contact with third party marketing partners
- Help with coordination of company participation in industry events, conferences, and trade shows
- Active member of the ProHome leadership team
Only candidates selected for an interview will be contacted.
About ProHome:
Since 1983, ProHome LLC has been committed to being a visionary leader in the new construction industry by providing reliable and innovative warranty management services. ProHome partners with builders and developers to manage the builder’s warranty process including conducting walk throughs, creating punch lists, and managing warranty claims with homeowners and subcontractors throughout the life of the warranty. Located in Wichita, KS we provide services to builders and developers across the US.
Source : ProHome
