Equine Sales Specialist Purina - Land O'Lakes Inc.
Plainville, MA 02762
About the Job
We are hiring a sales/account specialist. You'll focus on animal nutrition sales with the following specie groups: Equine (60%), Family, Sheep, Goat and Pet.
You will have an excellent chance to work in partnership with independent dealers to help increase feed sales with a focus on customers assisting them in achieving improved production/profitability in their operations using Purina Feed Programs. In addition, you will focus on increasing market share through the use and sale of proprietary technologies and products along with their knowledge of animal nutrition.
This is a remote (virtual) field-based sales position that must be located within the geographic territory of MA, CT, NH, VT, ME.
Additional responsibilities include:
- Conduct targeted prospect calls to develop new and existing business growth; actively call on customers in the field
- Analyze sales results of each assigned dealer/coop to determine and track growth, inspect areas that are underperforming & develop appropriate responses, further accelerate growing segments of the business
- Support event selling, customer meetings, trade shows etc... and execution of promotions at the dealer partnering with the dealer and their staff
- Actively work with aligned cooperatives and dealers in supporting the development and execution of sales growth strategies and tactics that incorporate Purina feed programs and technologies
- Work closely with coop and dealer management/ownership, develop a strong and trusting relationship focused on their needs and the needs of their customers by positioning the programs, tools, technologies, and services of Purina. Develop training programs as needed to meet individual & group needs
- Working with local cooperative and dealer management/ownership, develop an annual business growth plan along with supporting the development of strategic plans
- Provide tracking reports within the CRM on marketing and service activities as management requires and maintain up to date and accurate client history records.
Required Experience-Education:
- Bachelor's degree in Animal Science or other related agriculture field preferred. Candidates without a degree but have related experience may be considered
- 2-3 years of experience with an animal science/nutrition emphasis, and a proven sales track record of growing and maintaining a customer base.
- Solid understanding of animal husbandry, (Equine) current management practices, and nutritional guidelines as well as farmgate and retail sales.
- Up to 25% overnight travel
- Must have basic command of animal nutrition and management recommendations
- Excellent verbal and written communication skills, focus, along with strong organization and time management skills.
- Success in this position requires cold calling, high internal drive, a natural ability for relationship building, public speaking aptitude, and leadership in a team environment.
This is a sales role that is compensated with a target mix of base salary plus growth incentives. Approximate base salary range is 62,000-85,000 Incentives are driven by individual performance.
About Land O'Lakes, Inc.
Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.
We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root.
Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.
Neither Land O'Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.