Event Marketing Manager - Sock Club

Overview:

Every year Sock Club attends 15 trade shows ranging from expo / exhibition floors, ABM events and virtual webinars in the promotional products industry! We are looking for an events subject matter expert to join our Marketing Team to own and operate our events strategy from conception to completion, including pre-show planning & communications, logistics coordination, on-site execution, post-show marketing, and tracking / reporting results!
 

Functions:

• Oversee the planning and execution of 15 events a year by gaining understanding and fulfilling requirements for each event.
• Administer all phases of the event cycle, including but not limited to sales, planning, marketing, servicing, logistics, administrative procedures, and reporting.
• Analyze, track, and report on event ROI based on pipeline, revenue and lead metrics using CRM, email marketing, project management, and similar systems.
• Recommend, develop, and implement effective marketing plans or strategies for generating event revenues.
• Manage inventory control, show material handling, logistics coordination and on-site execution.
• Conduct short and long-term planning and management for events and sales.
• Lead liaison between events and all cross-lateral stakeholders.
• Ownership of packing, set up, and breakdown of all events. 
• Execute production of events and represent Sock Club & hold business conversations on-site.

Qualifications:

• Superior organizational and time management skills
• Demonstrated problem solving and critical thinking skills
• Strong written, verbal and listening skills
• Experience with CRM (Hubspot preferred)
• Experience with Project Management software (ClickUp preferred)
• Experience with Google Suite, Proficient in Google Sheets
• Able to travel up to 45% of the year
• Able to lift up to 40lbs on occasion
• 5 years of events coordination experience
• 1-2 Years of sales representative experience preferred

Mid-Level / Full-Time

Salary Range: $70,000 - $90,000

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