Field Marketing Specialist - Careers at Kokua

DESCRIPTION

What makes Kokua Sales a GREAT fit for you? When you join Kokua, you'll be part of a team experiencing rapid growth where there is a clear market need for our services.

Our sales professionals earn a competitive base salary, uncapped commissions, great benefits, training, excellent support, and recognition for high performers. If you're coachable, persistent, smart, and looking for your next great adventure, Kokua is the place for you.

YOUR ROLE

The Field Marketing Specialist is responsible for driving brand awareness and engagement within designated territories. This role involves collaborating with school partners and local communities to promote Kokua's mission and services. This is a remote opportunity, and some travel will be required.

WHAT YOU DO EACH DAY

• Plan and execute regional events, including conferences and workshops to drive brand awareness and generate leads
• Coordinate event logistics, such as booth setup, vendor management, and promotional materials
• Collaborate with the sales team to align marketing efforts with sales goals.
• Support regional sales through localized marketing campaigns, promotions, and tailored content that align with regional goals.
• Collaborate with digital marketing to execute region-specific email and ad campaigns.
• Track and report on marketing activities, engagement metrics, and campaign performance using Hubspot.
• Conduct regional market research to monitor competitor activities, trends, and new event opportunities.
• Travel as needed, approximately 50-60%, to attend conferences, workshops, and client meetings.

If you're ready to make a meaningful impact in education and work with a team that values innovation and collaboration, we want to hear from you!

WHAT WE OFFER:

• Competitive base salary
• Competitive benefits
• Generous time off
• Excellent training
• Limitless growth and learning opportunity

WHAT YOU'LL NEED:

• Marketing Capabilities - Demonstrates a strong understanding of marketing principles, including brand awareness, campaign development, and audience engagement. Proficient in digital marketing strategies and content creation to promote Kokua's value to potential school partners.
• Customer Focus - Committed to understanding and meeting the needs of school partners. Builds trust and respect through effective communication and seeks solutions that enhance partner relationships. Maintains professionalism and warmth, even under pressure.
• Creative Problem-Solving - Ability to generate innovative marketing ideas and strategies that address the unique challenges faced by schools. Adapts quickly to feedback and is open to exploring new approaches to reach target audiences.
• Relentless Drive for Results - Sets ambitious marketing goals and consistently strives to exceed them. Motivates teammates and is recognized for contributions to successful campaigns, demonstrating a passion for Kokua's mission.
• Excellent Communication Skills - Writes clear and engaging content tailored to different audiences. Actively listens to feedback and asks insightful questions to uncover the needs of school partners and stakeholders.
• Time Management and Organization - Effectively manage time and priorities to meet project deadlines. Organizes tasks, follows up on leads, and maintains an efficient workflow to maximize productivity.

THE COMPANY

Teacher absences result in massive amounts of lost learning time for students, particularly in under-resourced schools. Kokua solves this problem by bringing together a growing network of passionate guest teachers who are dedicated to leveraging this time with students. We believe that proximity is power, and one role model can change a life forever. 

We are a diverse and mission-driven culture, focused on connecting students with positive influences who create an environment where they feel free to explore possibilities they didn't even know existed. Join a dynamic, driven team looking to make a lasting impact for future generations. 

Kokua began in Chicago in 2011 and has since grown across the country. We were recognized by Forbes in 2016 as an up-and-coming organization making an impact in the field of education, and we have exciting growth plans!