Global Marketing Senior Coordinator – Climate & Sustainability - The Boston Consulting Group

As a Marketing Senior Coordinator within BCG’s Climate & Sustainability (C&S) Practice Area (PA), you will support with the execution of our marketing strategy to help build our C&S positioning in the market and strengthen client relationships. You will have a global responsibility across internal and external marketing and communication activities and channels. The team is seeking a motivated individual with a strong interest in Climate & Sustainability.

Key responsibilities include:
 

• Manage the development of publications, collaborating with senior stakeholders on new intellectual property including reports, articles, blogs.

• Create marketing plans to promote content across publications and events, selecting appropriate formats and channels for dissemination.

• Liaise with central marketing functions including PR, editorial, web, social and paid media teams to integrate their expertise into C&S marketing efforts.

• Create engaging assets for channels such as the web, social media, and email by using design tools (Figma) and working with designers within BCG.

• Manage our firmwide internal newsletter, and other internal communications, to create engagement with our teams across BCG on C&S.

• Drive our social media program for C&S leaders at BCG, creating and disseminating weekly content, reviewing performance of the program and optimizing to meet our objectives.

• Maintain content on the BCG.com C&S pages, keeping them up to date and optimizing based on performance.

• Support the delivery of C&S events and event sponsorships, across invitation campaigns (using CRM and Marketo), logistics management, on-the-ground support, and pre and post event comms.

• Coordinate with various other PA marketing teams and external partners (e.g. coalitions, institutions, clients, or nonprofits) to assist in the execution of joint initiatives.

• Manage the team’s trackers and SharePoint to enable efficiency and collaboration.

• Coach and help develop junior members of the team.