Growth Marketing Analyst IV - Linda Werner & Associates

The primary role of a Marketing Analyst is to research market conditions at local, regional, and national levels to determine the potential sales of a product or service. This role involves gathering information on competitors and analyzing marketing and distribution methods.

Key Responsibilities:

• Advise businesses and other groups on local, national, and international factors affecting the buying and selling of products and services.
• Collaborate with legal staff to resolve issues such as copyright infringement and royalty sharing with external producers and distributors.
• Develop pricing strategies that balance company objectives with customer satisfaction.
• Oversee the hiring, training, and performance evaluations of marketing and sales staff, managing their daily activities.
• Assess the financial aspects of product development, including budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
• Formulate, direct, and coordinate marketing activities and policies to promote products and services, working closely with advertising and promotion managers.
• Identify, develop, and evaluate marketing strategies based on knowledge of company objectives, market characteristics, and cost and markup factors.
• Negotiate contracts with vendors and distributors to manage product distribution, establish distribution networks, and develop distribution strategies.
• Utilize sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

Required Skills:

• Excellent verbal and written communication skills, along with strong negotiation and customer service abilities.
• Ability to work independently and manage time effectively.
• Strong mentoring skills to provide support and constructive performance feedback.
• In-depth understanding of principles and methods for promoting and selling products or services.
• Proficiency in developing marketing and pricing strategies.
• Comprehensive knowledge of media production, communication, and dissemination techniques and methods.

Education and Experience:

• A Bachelor's degree in marketing or equivalent training is required.

Location: Remote (Bay Area, CA)

Role type: Contract 2.5 Months Position 

Expected hours: 40 per week 

Benefits:

• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Application Question(s):

• Do you or will you in the future require any sponsorship to work in the US?

Language:

• English  (Required)