GTN Email Marketing Specialist - Andrew Wommack Ministries
Woodland Park, CO 80863
About the Job
Position Purpose:
The Email Marketing Specialist at GTN is responsible for the planning, execution, and optimization of email marketing strategies a...
Knowledge, Skills, and Abilities:
Deep understanding of email marketing principles, including list management, segmentation, automation, and personalization strategies.
Expertise in managing email CRM platforms (e.g., HubSpot, Mailchimp, ActiveCampaign) and automation tools to create efficient workflows.
Proficiency in building and optimizing email sequences and broadcast campaigns, with a solid understanding of dynamic content and personalization techniques.
Strong skills in developing opt-in forms and landing pages for lead generation, using tools like Unbounce, Leadpages, or similar.
Experience with tools like Litmus, Email on Acid, or similar for testing and optimizing emails across different email clients and devices.
Ability to design and optimize customer journeys through email workflows and automation that align with the broader marketing funnel.
Implementing lead scoring systems within the CRM and designing email workflows that prioritize high-quality leads.
Familiarity with integration tools like Zapier or native CRM integrations to connect email marketing platforms with other marketing and sales systems.
Using advanced analytics tools, such as Google Analytics, for in-depth performance tracking and attribution modeling to better understand the impact of email marketing on conversions.
Proficient in Excel, Word, PPT, Microsoft programs, Monday.com, and quick learner of new technology to improve workflow.
Analytical mindset with experience in tracking and measuring email performance metrics, making data-driven improvements.
Familiarity with A/B testing, subject line optimization, and testing email content for improved engagement.
Strong project management skills to handle multiple campaigns across different shows simultaneously.
Excellent communication skills, both written and verbal, with the ability to collaborate effectively with internal teams and external vendors.
Knowledge of legal and compliance standards, including GDPR and CAN-SPAM.
Ability to work independently with minimal oversight, demonstrating initiative and resourcefulness.
Strong organizational skills with the ability to implement process improvements and meet deadlines.
Excellent problem-solving skills
Requirements:
Must have a personal relationship with Jesus Christ.
Must sign the Statement of Faith.
A high school diploma or equivalent education is required.
Bachelor’s degree in marketing, communications, or a related field is preferred.
Charis Bible College student or graduate is preferred.
Must pass all required checks
Experience:
Proficiency in email marketing platforms, CRM systems, and email automation tools.
Proven track record of managing successful email campaigns that drive engagement and conversions.
3+ years of experience in email marketing and CRM management, particularly in a fast-paced environment.
Compensation is commensurate with experience.
We offer a comprehensive benefits package for full-time employees to include the following: Medical, Dental, Vision, Paid Time Off (PTO), Paid Holidays per year (10), Flexible Spending Account (FSA)-Medical/Dependent Care, Health Savings Account (HSA), Voluntary Life and AD&D, Short Term Disability, Long Term Disability, 403(b) Retirement Plan, Life Assistance Program, Accident/Hospital, ID Shield/Legal Shield and Telehealth
About Us: Andrew Wommack Ministries (AWM) is a teaching ministry of unconditional love and the balance between grace and faith. For over forty years, Andrew and Jamie have been teaching the truth of the Gospel to the body of Christ by teaching at seminars, in churches, on radio and television, by training others at Charis Bible College, and by developing ministry materials designed to help you in your relationship with the Lord. We are a family here at AWM, we like to have fun, and we love Jesus. You will find that our culture reflects just that. Our core values demonstrate that we serve God’s people with Excellence, Faithfulness, and Integrity.
Are you interested in helping Andrew fulfill his vision to reach as far and as deep with the Gospel as possible?
If so, we are looking for someone faithful, available, willing to learn; and passionate about taking the Gospel Truth to the world.
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