Head of E-Commerce - Pyle USA

Job Title: Head of E-Commerce   

Position Summary    
We are seeking a dynamic and results-driven Head of Ecommerce. This strategic role will oversee the development and execution of innovative sales strategies to drive online revenue growth, enhance customer engagement, and maximize profitability. The ideal candidate will possess a deep understanding of ecommerce trends, a strong analytical mindset, and a proven record of leading high-performing sales teams. As the Head of Ecommerce, you will collaborate closely with cross-functional teams to ensure seamless integration of sales initiatives, optimize the customer journey, and leverage data-driven insights to drive company growth.  

The Company   
For over 45 years, Sound Around, a family-owned enterprise headquartered in Brooklyn, New York, has been a leader in the consumer products industry. Our diverse range of brands, including Pyle, Lanzar, Serene Life, Pyramid, Nutrichef, and American Legacy, are prominently featured through leading online retailers. As a rapidly growing multimillion-dollar family business, we specialize in branding products for e-commerce channels. We are seeking highly skilled professionals who can contribute to our ongoing success while embracing the unique dynamics of our family business structure.   

Core Values  
Our core values guide everything we do:  

1. Amplify Positivity: Embrace a positive approach in every interaction. Find opportunities within challenges, pivot when necessary, and radiate enthusiasm to cultivate a "We Can Do This!" culture. 
2. Hunger for Knowledge: Every day is an opportunity to learn and share something new. We approach our work with humility, a willingness to seek help, and a commitment to personal and collective growth through continuous learning. 
3. Chase Challenges: We actively seek out new projects, push our boundaries, and set high standards for achievement. We celebrate our successes and then strive to surpass them. 
4. Share Generously: We foster a culture of collaboration by actively sharing ideas, thoughts, and credit for success. Our willingness to help others succeed enriches our collective achievements. 
5. Win Together: Collaboration is at the heart of our success. We work together with our employees, customers, and the community to achieve shared victories. We value teamwork, accountability, and clear communication. 

Responsibilities 

• Product Management  
  • Develop and oversee strategy for product development and new brand creation.  
  • Manage existing product lines and select new products. 
  • Oversee sourcing and product cost to ensure optimal pricing. 
  • Forecast SKUs and ensure accurate product data management 
  • Manage E-commerce Sales Managers and develop replicable strategies. 

• Content Design  
  • Oversee the creation of compelling content for Amazon Listings 
  • Manage content strategies to enhance SEO performance  
  • Develop and streamline content creation processes 

• Strategy and Planning    
  • Develop strategies for new brand creation and eCommerce opportunities 
  • Establish structures for non-Amazon channels and research new ones 
  • Create revenue growth strategies and stronger processes 
  • Develop a company roadmap for current and future state.  
  • Utilize advanced ecommerce tools and technology to evolve sales processes and enhance efficiency 

• Sales Strategy & Revenue Growth Development  
  • Develop and execute sales strategies and forecasts 
  • Stay updated on ecommerce sales trends and growth opportunities 
  • Develop and manage the ecommerce sales budget, ensuring cost-effective resource allocation  

• Channel Management / Sales Operations  
  • Implement organized processes for automation to reduce costs 
  • Oversee Ecommerce PPC management 
  • Manage channel relationships, especially with Amazon 
  • Support and resolve Amazon-related issues 

• DTC Marketing Management 
  • Set marketing goals and budgets  
  • Develop and implement comprehensive marketing strategies 

 
Qualifications 

• Bachelor's degree in business, marketing, or a related field. MBA preferred. 
• Minimum of 10 years of experience in senior ecommerce role, with a track record of driving significant revenue growth.  
• Strong leadership skills with the ability to inspire and manage a team. 
• Deep understanding of digital marketing, ecommerce platforms and customer analytics 
• Strong track record of establishing scalable, repeatable processes   
• Excellent analytical, strategic thinking and problem-solving skills  
• Effective communication and interpersonal skills  
• Proven ability to work in a fast-paced, dynamic environment. 
• Ownership mindset - See a problem and fix it! 

 
Compensation & Benefits  

• Salary range - $225 Bonus  
• Paid Time Off - PTO 
• Benefits: Individual health insurance / 401k - PTO 
• Location: Brooklyn, NY 

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