[Hybrid] Integrated Marketing Manager - SEO (13806-1) - JND
Ridgefield Park, NJ
About the Job
Position Overview
- Job Title: Integrated Marketing Manager - SEO
- Job Type: Regular Full-Time, Hourly
- Bachelor's degree in relevant field or equivalent experience required.
- 4-6 years customer service related experience required. Must have some experience from a large company.
Location
- Berkeley Heights, NJ
- Monday – Thursday being in office, with Friday remote
Compensation
- $51/hr
Benefits
- Medical Insurance (Health, Dental & Vision)
- 401(k) with Company Match
- Paid Time Off
- H1B/Green Card Sponsorship for qualified employee
- Hands-on experience at global industry leader Samsung
- Opportunities for career advancement
Top Skills
1. Digital Marketing Analytics
2. SEO
3. Ecommerce
Years of Experience: 4-6 years
Position Overview
The SEO Manager role will be an SEO subject matter expert, strong project manager, task-master, and excel wiz supporting the day-to-day tasks on Samsung's Home Entertainment (HE) – Integrated Marketing (IM) division, which supports TV, Audio and Memory business, reporting to the Head of SEO. We are looking for a doer; someone to dive in and complete many ongoing parallel tasks. The SEO manager will responsible for completing various tasks on time meeting a high-quality standard, including creating SEO reports, conducting keyword research, submitting and managing SEO Jira tickets, writing and QA'ing metadata and schema content provided by agencies, assessing EOL URLs for 301/410, assessing and fixing canonical tags, 301s, and other site health issues.
S/he will build relationships with cross-functional teams and agencies, and aid in planning and implementing best in class SEO strategy with focus on organic growth. This position is part of a fast-paced, dynamic digital team responsible for a growing business. Ability to manage internal stakeholders across the organization, and agility to influence and collaborate across other vertical teams in a highly matrixed environment.
PRIMARY RESPONSIBILITIES
- Manage day-to-day SEO communications roadmap and execution across all Home Entertainment categories.
- Keyword research and managing a pillar cluster strategy
- Create and review blog article briefs and content to ensure optimum SEO optimization
- Writing SEO-optimized metadata and QAing metadata provided by agencies
- Submitting and managing Jira tickets to completion
- Coordinate inputs from Corporate Marketing and Headquarters and prioritize within HE's existing roadmap
- QA and provide clear feedback on content and technical optimizations to drive effective improvements in ranking
- Provide analysis on effectiveness of tactics and activations
- Understand key product reason to buy and features between models
- Partner with agency and digital / s.com team
- Manage agency outputs for SEO including ensuring content aligns to brief, is measurable and actioned in a timely manner
- Partner with Digital team members to understand workstreams for S.COM, social, PR and paid media to ensure cohesive messaging and best landing experiences for email communications.
- Experience documenting initiative requirements and clearly communicate stakeholder feedback to agency partners
- Share key activity updates and explore new ideas to find process efficiencies and offer forward-thinking solutions
- Understand competitive environment; proactively seek market knowledge through exposure to competitive retail landscape
REQUIRED SKILLS:
- Stellar project management skills, including ability to complete multiple parallel tasks on time with high quality standards
- Effective analytical, critical thinking and quantitative problem-solving abilities
- Self-starter with desire to learn and contribute
- Great collaborator and strong communication skills
- Planning & organization to manage multiple campaigns and work streams at one time
- Attuned to a teamwork environment, fast-paced rhythm, and a results-oriented culture
- Knowledge of SEO principals and best practices as well as basic understanding of SEMrush, BrightEdge, Screaming Frog, JIRA/Confluence and other
- SEO management systems
- High proficiency of Microsoft Office, especially Excel, is required with an emphasis on quantitative analysis (Excel) and the creation of presentations (PowerPoint)
REQUIRED EXPERIENCE:
- 4-6 years-experience within eCommerce or Digital Marketing
- Experience using SEO systems to analyze results: SEM rush, BrightEdge, Adobe Analytics
- Fundamental understanding of SEO functionality to drive optimal results
- Must have strong skills in strategy, planning, marketing and project management
- Keep abreast of best practices and new tools to ensure maximum productivity
Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more!
Our vision is ‘We Want to See You Grow' to become the industry leader for both employee and company.
For more information about JND, please visit www.jndsolutions.com
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