Key Marketing Associate at Highland Management Group
Tampa, FL
About the Job
Join the Highland Management team, and you will help support the important business enablement functions that keep our organization running strong. As a Entry Level Marketing Associate, you will work across teams to provide the knowledge, resources, and tools that help deliver exceptional quality service to our clients, win in the marketplace, and support growth and profitability.
With so many offerings, the Entry Level Marketing Associate has the opportunity to develop their career through a broad scope of engagements, mentoring, and formal learning. That’s how we develop outstanding leaders who team to deliver on our promises to all of our major clients and in so doing, play a critical role in building a better working world for our people, for our clients, and for our communities. Sound interesting? Well, this is just the beginning. Because whenever you join, however long you stay, the exceptional experience lasts a lifetime.
Working closely with the practice and business development professionals, the Entry Level Marketing Associate will play a pivotal role in helping us meet our go-to-market objectives and achievement of our revenue goals. They’ll work independently and at certain times work with and manage others, receiving general direction rather than direct supervision.
Responsibilities of the Entry-Level Marketing Associate Include:
Work with marketing practice leaders to identify our buyers’ business issues and needs directly in person
Develop/Co-develop and execute strategic marketing programs that use a variety of channels of communication that align with these issues/needs and the practice’s overall strategy
Assist the marketing lead with developing and managing the marketing budget
Working closely with subject matter experts, manage the creation and distribution of thought leadership papers/surveys/reports and marketing collateral
Develop and execute effective training meetings (e.g. peer-to-peer network roundtables, seminars, impacts) and industry events
Team effectively with counterparts across divisions, business development, and global counterparts
Adjust marketing and communications programs based on effectiveness and track the return on investment of activities to be sure we are maximizing our investments