Local Marketing and Events Specialist (Denver, CO) - REI (Recreational Equipment Inc.)

• Assists manager and program manager in development of local marketing and engagement plan in alignment with national plan
• Integrate partnerships into local programming calendars
• Works collaboratively with all Field & Headquarters cross divisional partners to develop and deliver campaign and program details in a timely and effective manner
• Develops, cultivates, and builds community partnerships with local run and activity clubs
• Identify opportunities to sponsor or collaborate on in-community events and be a main point of contact for potential partner orgs
• Drives REI’s inclusion work in local communities
• Produces virtual & in-person programs
• Tracks and manages local events budget with direction from Local Marketing Regional Manager
• Collects and reports data on partnerships and programs to track KPI’s, measurements and feedback
• Builds positive and beneficial relationships with Retail and Experiences to ensure buy-in and support of Local Marketing Programs
• Manages local grant program
• Visits market stores on a regular basis to support relationship building and program execution
• Coordinates execution of national vendor program plans as directed by AHQ

• 2+ years of event production experience
• 2+ years of experience in regional marketing programs, community engagement programs (events, community group partnerships and activities)
• BA in relevant field and/or equivalent experience
• Experience in building productive and mutually beneficial relationships between for-profit and non-profit organizations
• 1+ years of experience in managing budgets
• Passion for preserving and recreating in the outdoors
• Exceptional identification with REI’s customer service philosophy; ability to effectively resolve difficult customer issues
• Passionately participates and collaborates with others on one's own team and across REI for the achievement of business goals.
• Flexible in one's viewpoints and positions in order to support the direction taken by others at REI.
• Uses business knowledge, innovative thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
• Consolidates information from various sources including feedback from others to reach sound conclusions.
• Considers the ultimate impact of actions and actions on internal and external customers.
• Works smart by setting effective work goals, establishing priorities, and planning well in order to produce quality work.
• Executes effectively by using resources efficiently, meeting deadlines, and keeping others informed of work plans and progress toward goals.
• Understands the importance of clearly and accurately disseminating pertinent information in a timely manner
• Builds rapport with all kinds of people inside and outside the organization.
• Acts upon opportunities and involves and influences others in the accomplishment of worthwhile organizational goals.
• Challenges the status quo, champions change and influences others to change.
• Mid-level PC skills: Word, Excel, Outlook, SharePoint, Publisher.

At REI, we believe the outdoors is for all. We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity – that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.  

Pay Transparency 

We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors.   

REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off.  Click here for a detailed overview of benefits plans by employee profile.