Manager, Programmatic (NY, 12772) - Mediabrands Worldwide, Inc.

Business Overview

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients

We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation

KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry

We have extensive offerings spanning across performance marketing and data and technology

Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs

The company has more than 6,000 employees operating in more than 60 countries

Learn more at www.KINESSO.com.

Position Overview

We are strategic partners invested in shared outcomes who create lifetime customer value across addressable media

Responsible for delivering and developing successful media programs through addressable planning and total path optimization across all addressable channels

Provides guidance on audience strategies, optimization approach, and campaign architecture and serve as a key lead in the expansion of relationships and/or revenue opportunities with marketers

Develops and provides key reports on all aspects of reporting necessary to deliver performance on a campaign.

Responsibilities

Accountable for the performance, development and results of a small client account or across multiple accounts; leads account decisions, budget spending, and staffing

Builds relationships with mid to senior level stakeholders at clients; builds capabilities and serves as customer relationship manager

Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection

Partner with the Campaign Manager to ensure relevant strategies are implemented and ensure campaigns are meeting/exceeding client goals

Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated

Owns accuracy of all reporting

Develops long-term solutions for clients including custom data management solutions and data solutions

Required Skills and Experience

Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes

Experience building team leadership qualities and soft skills needed to manage up/down/laterally

Experience working with and approving vendor selections and scopes and expertise in vendor selection

Experience ensuring departmental standards & process are customized to fit the specific needs of assigned clients and are implemented across all campaigns.

Substantial experience designing reporting dashboards with ability to lead others in this work; strong presentation abilities to ensure results are clearly communicated

Intermediate knowledge and skills in data analysis

Confident collaborating with others and creating environment to welcome others' ideas

Experience with Project / Account Management

Advanced communication skills; clear and succinct communication

KINESSO does not require candidates to have a college degree

Desired Skills and Experience

Advanced ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions

Experience with managing existing business relationships, partnerships, and alliances internally and externally

Proven ability to assess and rank issues and tasks in order of importance for taking action

Intermediate/advanced knowledge of technology or measurement ad tech solutions, including platforms

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging

Together, we shine through a set of shared values and behaviors

We take pride in our responsibility to our clients, communities, and to each other

We embrace differences and recognize the unique value that each of us brings to our community

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed

We See You at IPG Mediabrands.

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family

To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications

Employment Transparency

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job

Duties, responsibilities, and activities may change at any time with or without notice

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990

The job description will be reviewed periodically as duties and responsibilities change with business necessity

Essential and other job functions are subject to modification

Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG)

IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab

IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty

The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries

Learn more at www.ipgmediabrands.com.