Manager, Social Media - D.C. United

Power FC

Manager, Social Media

POSITION SUMMARY:

Power FC are looking for an experienced social media and digital professional to help elevate the club’s brand online and support fan development. The Social Media Manager will be responsible for building an effective social media strategy for both existing and emerging platforms, along with ensuring the club’s digital properties (website and app) align with Power FC’s primary objectives and initiatives throughout the year. This position will work closely alongside Marketing, Community Relations, Brand Engagement, Ticketing, and Events.

Interested candidates should submit a resumé and a link to an online portfolio (if available) or any examples of digital work.

ESSENTIAL FUNCTIONS, DUTIES & RESPONSIBILITIES:

• Leads the social content ideation, creation, and copywriting on all social platforms (Facebook, Twitter, Instagram, LinkedIn, TikTok and YouTube)
• Develop strategies to drive fan engagement and build community, engaging and interacting with followers
• Captures real time coverage during local events.
• Drive engagement across all social platforms to help drive audience growth.
• Track content performance, discover, and implement actionable insights
• Ability to do small graphic design projects for social
• Have an eye on and develop the strategy for expanding onto newer social platforms - increasing reach and fan interaction with the brand
• Engage with followers, respond to comments & messages, and foster a positive & interactive community utilizing the “club” brand voice
• Research trends and topics in the sports and entertainment industry to create content that fits within our strategy and offer recommendations.
• Supports the marketing and communications team with campaign ideations and execution, website content migration, and creative asset management platform content categorizing.

REQUIREMENTS:

• 3+ years’ experience in similar field of work
• Bachelor’s degree in related field, preferably marketing or communications
• Managerial experience within a social media department
• Demonstrated understanding of social media platforms, their unique audiences and how to use them to maximize branding and marketing efforts
• In-depth knowledge of branded content and digital media
• Ability and understanding of paid social media campaigns

COMPETENCIES (KSAs):

• Must demonstrate a high level of detail-orientation, especially under deadline pressure
• Must display organization and communicative skills
• Must be able to easily switch between projects comfortably and quickly
• Must possess a strong ability to manage one’s own time and prioritize tasks when given clearly defined goals and objectives
• Must have a strong sense of self-awareness and emotional intelligence
• Must be able to maintain confidentiality and use upmost discretion when privy to sensitive information
• Must be self-directed and able to work independently
• Must have strong communication skills: must be comfortable with engaging in a variety of different communicative modes (verbal, non-verbal, and written)
• Must be able to identify problems, their sources, and their potential solutions

Power FC is committed to uplifting our community, staff, and club. We are seeking candidates to be a part of our journey in our quest for continued organizational growth.

Power FC will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform critical job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Power FC is an equal opportunity employer (EOE). Power FC reaffirms its commitment to the principles of equal opportunity and diversity. Power FC is proud to be an equal opportunity workplace and is an affirmative action employer. Power FC is committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, pregnancy, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other protected status in accordance with the requirements of all federal, state, and local laws. Employment decisions can include hiring, termination, compensation, benefits, promotion, training selection, or other statuses or conditions of employment. All employment decisions are made on the basis of individual skills, knowledge, abilities, job performance, and other appropriate qualifications.