Marketing Analytics Specialist - ISALYS GROUP
Atlanta, GA
About the Job
Overview of the Job
You will use data analysis as a remote entry-level marketing analytics specialist to guide marketing plans, enhance advertising campaigns, and spur company expansion.
Principal Duties
Examine marketing data (email, social media, and Google Analytics).
Create and manage dashboards to monitor KPIs (key performance indicators).
Work together to inform campaign tactics with marketing teams.
Perform experiments and A/B testing.
Determine patterns and expansion prospects
Advantages
Flexibility in Remote Work: Work whenever and wherever you choose
All-inclusive Benefits: 401(k), dental, vision, and medical
Conferences, certificates, and training for professional development
Flexible Scheduling: Select morning or afternoon shifts and your own hours.
Dynamic Team: A cooperative and encouraging setting
Technology Allowance: Up-to-date instruments and software for accomplishment
Paid Time Off: Plenty of holidays, personal time, and vacation days
Conditions
A bachelor's degree in business, marketing, or a similar discipline
02 years of marketing analytics experience
Expertise with data visualization tools, Excel, and Google Analytics
Excellent critical thinking and problem-solving abilities
Outstanding teamwork and communication skills
Preferred Credentials
Google Analytics or HubSpot certification
Proficiency with A/B testing instruments (ideally, VWO)
Proficiency in data modeling and SQL
Knowledge of marketing automation systems (Pardot, Marketo)